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    Senior Events Marketing Manager - London, United Kingdom - TravelPerk

    TravelPerk
    TravelPerk London, United Kingdom

    3 weeks ago

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    Description

    About UsWe are TravelPerk:
    a scaling unicorn valued at $1.4 billion that has raised over $400m since our creation in 2015.

    Backed by world-class investors with portfolios including AirBnB, Stripe, Slack, Trello, Gusto, Twitter, Farfetch and Deliveroo, our team comprises A-players from the travel and technology industries.

    We've been named the fastest-growing SaaS startup in the world by SaaS1000 and featured as one of the hottest startups to watch by both Forbes and Wired.

    We're revolutionizing the B2B corporate travel market—worth over $1.3 trillion— to connect people in real life in an enjoyable and sustainable way.

    TravelPerk is innovative. We have welcomed and acquired the likes of Click Travel, NexTravel and Albatross to the team. From TravelCare, to FlexiPerk and GreenPerk, we are shaping the industry's future.

    Our team continues to emerge stronger and stronger as we adjust to the new normal—and that's where you come inIf you're ready to take off with us, keep readingThe RoleTravelPerk is one of the most rapidly expanding SaaS start-ups and we are growing our presence even wider through Field Marketing.

    We are looking for a Senior Events Marketing Manager to shape and execute a field-based marketing strategy, driving both brand growth and demand generation in 2024 and beyond.

    You will collaborate closely with our revenue and marketing leaders, the sales development teams, and marketers to deliver compelling events and programs that align with the company's goals.

    What will you be doing?Develop and execute a comprehensive events strategy aligned with the company's brand objectives and growth targets.

    This includes defining the objectives for each event, considering factors such as audience profile, brand alignment, and potential for lead generationManage end-to-end event planning, including budgeting, logistics, vendor relationships, on-site execution, as well as KPIsDrive the pre and post events management from promotion, attendance, to follow-up with lead-pipeline capture.

    Work closely with sales, revenue operations, marketing operations, and marketing on pre-event communications and event lead follow-upDevelop the event marketing team and provide mentorship.

    Pioneer TravelPerk hosted events Create engaging event content, presentations, and materials that effectively communicate our value proposition to attendees.
    Establish and monitor KPIs to measure the ROI of each event, providing post-event analysis and recommendations for improvement.
    Stay current with industry trends, competitor activities, and emerging opportunities to enhance the events strategy.

    What you will need to succeed?Proven experience in events marketing and strategy development, ideally in the B2B SaaS or tech industry.

    Significant experience working cross collaboratively Strong project management skills, including budget management and vendor relationships.
    Excellent written and verbal communication skills.

    Analytical mindset with the ability to measure and report on event ROI.Self-motivated and able to work both independently and collaboratively in a fast-paced environment.

    Willingness to travel as required for event participation.
    Creative thinking and problem-solving abilities.
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