- Develop annual and quarterly PR strategies aligned with business objectives and marketing strategies.
- Identify opportunities for optimal media coverage and collaborate with the business to craft compelling stories.
- Generate thought leadership campaigns for targeted media and establish effective communication processes.
- Align PR plans with the overarching brand strategy to enhance and protect our brand reputation.
- Ensure PR is integrated into marketing campaigns, including social and paid media, internal comms, and content teams.
- Build and maintain relationships with key national, regional, trade, and industry publications.
- Manage PR agencies and coordinate narratives from all client-facing business areas.
- Implement procedures for approvals, issue resolution, crisis management, and escalation.
- Manage the award processes for corporate client groups to enhance industry reputation.
- Monitor and measure coverage, providing reporting and analysis to stakeholders.
- Arrange media training for internal spokespeople and ensure compliance requirements are met.
- Extensive record of relevant PR experience, demonstrating significant achievement and management in a similar role.
- Excellent knowledge of banking and financial services, with experience in B2B and B2C audiences.
- Ability to build strong and lasting relationships with authenticity.
- Keen interest in political and economic developments and their impact on markets and clients.
- Extensive PR network with strong agency and journalist relationships.
- Experience in a multi-channel marketing environment, understanding how PR integrates with other channels effectively.
- Flexibility to work in a matrix environment, balancing priorities and resolving challenges with tenacity and diplomacy.
- Deep understanding of how diversity, inclusion, and ESG intersect with corporate PR strategies.
- Outstanding written and verbal communication skills, including press releases and media stories.
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Head of Business PR - London, United Kingdom - Investec
Description
Investec is a distinctive Specialist Bank serving clients principally in the UK and South Africa. Our culture gives us our edge: we work hard to find colleagues who'll think out of the ordinary and we put them in environments where they'll flourish. We combine a flat structure with a focus on internal mobility. If you can bring an entrepreneurial spirit and a desire to learn and collaborate to your work, this could be the boost your career deserves.
Are you an astute, commercially savvy, and creative PR expert with exceptional media relations skills? Do you thrive in a fast-paced environment and have a passion for crafting compelling growth narratives? If so, we have an exciting opportunity for you to join our team as the Head of Business PR at Investec.
Investec is a leading international specialist bank with a strong focus on entrepreneurial spirit. We pride ourselves on delivering distinctive financial solutions and exceptional client service. As the Head of Business PR, you will play a crucial role in communicating our strategic messages and promoting our brand while safeguarding our reputation.
As the Head of Business PR, you will work closely with business stakeholders and the wider marketing team to develop impactful PR strategies aligned with our business objectives and marketing strategies. You will proactively identify opportunities to generate optimal media coverage and craft compelling stories for our client groups. Additionally, you will be responsible for managing PR agencies, building relationships with key media outlets, and ensuring PR is integrated into our overall marketing campaigns.
What you will be doing
What we are looking for
As part of our collaborative & agile culture, our working week is 4 days in the office and one day remote.
Investec offers a range of wellbeing benefits to make our people feel healthier, balanced and more fulfilled in their lives inside and outside of work.
Here is a selection of what we offer;
Wellbeing
Wellbeing Subsidy, Corporate Gym Membership, Virtual GP, Peppy Health App (Fertility, Menopause and Early Parenthood), Optional Private Medical & Dental Insurance
Monetary
Non-contributory Pension & Discretionary Bonus
Life & Income Protection
Life Assurance, Critical Illness & Income Protection
Travel
Season Ticket Loan & Electric Vehicle Scheme
Embedded in our culture is a sense of belonging and inclusion. This creates an environment in which everyone is free to be themselves which helps to drive innovation, creativity and ultimately business performance. At Investec we want everyone to find it easy to be themselves, and to feel they belong. It's a responsibility we all share and is integral to our purpose and values as an organisation.
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