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    Executive Director of Marketing - Maidstone, Kent, United Kingdom - Wise Monkey Recruitment ltd

    Wise Monkey Recruitment ltd
    Wise Monkey Recruitment ltd Maidstone, Kent, United Kingdom

    2 weeks ago

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    Description

    Marketing Executive Due to growth, my industry leading client requires a Marketing Executive to drive brand awareness for the company and generate sales leads for the Technical Sales Team.

    The role of the Marketing Executive will require this person to develop, implement, and maintain multiple channels to promote the company's brand and products.

    They will be responsible for managing the digital marketing, SEO, PPC campaigns, email marketing, as well as organising promotional events such as tradeshows, conferences, and events for the company to attend.

    Set and manage the marketing strategy for UK / USA in line with the companies objectives.
    Set and manage the marketing budget.
    optimise and modernise traditional marketing methods and up to date digital marketing.
    Identify trends within the market and tailor marketing towards this for growth generation.
    Write and send out email marketing campaigns.
    Oversee SEO optimisation of the website and marketing materials.
    Run and optimise PPC campaigns.
    Data analysis using platforms such as Google Analytics.
    Oversee copywriting for all aspects of marketing and PR campaigns.
    Work closely with the sales manager on long-term strategy for growth.
    Monitor marketing spend against budget.
    Work with product developer on product marketing.
    All round marketing experience
    Previous digital marketing work experience
    Demonstratable experience in managing email, SEO/SEM, social media, and PPC campaigns.
    At least 5 GCSE A-C Grades including maths and English or equivalent.
    Having a creative mind with business acumen.
    Strong working knowledge of the MS office Suite
    Degree in marketing /or related discipline
    SAP (Training will be given)
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