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Marketing Manager, Publishing - Oxford, Oxfordshire, United Kingdom - Association of Learned & Professional Society Publishers
Description
The ALPSP Jobs Board lists all the latest vacancies from both ALPSP members and non-members in the publishing community. Interested in developing your publishing career?Don't forget to look at our training courses - and learn new strategies and skills.
Also, for members, see our mentoring and volunteer options along with our new Careers Hub - videos and podcasts on essential issues across scholarly publishing.
Work with the Marketing Director in developing department strategies by providing context for current strategies and input on future initiatives as well as by leading on identified projects (listed below or to follow).
Manage junior staff and ensure work across list responsibilities and that of the team are appropriately delegated and priorities are clear, activities are effective, and schedules are met.
Oversee select special projects.Marketing
Contribute innovative marketing ideas and effective publicity campaigns for key titles.
Manage title specific social media marketing plans for key titles.
Develop and execute conference planning.
Develop and execute promotions including catalogs, social media, enewsletters.
Monitor top institutions in key subject areas (MA) focused on developing relationships with academics and instructors and understanding trends (especially changes) in the teaching and research at these institutions.
Develop relationships with academics, librarians and other influencers to promote brand awareness and develop knowledge of the market.Work closely with Sales and Marketing teammates on cross-subject promotions and backlist campaigns.
A knowledge of global academic books marketing and the publishing sector would be an advantage.
Experience in developing and executing multi-channel marketing campaigns.
Strong relationship-building and team-working skills.
About Our Company Founded in 1994, Berghahn Books is an independent publisher of distinguished scholarly books and journals in the humanities and social sciences.
Its program, which includes 40 journals and over 125 new titles a year, spans Anthropology, History, and Film Studies.A peer-review press, Berghahn is committed to the highest academic standards and seeks to enable innovative contributions to the scholarship in its fields of specialty.
With offices in New York and Oxford, Berghahn maintains close links to the academic communities of Europe, North America, and all other parts of the world, pursuing a mission to advance quality research across national and disciplinary boundaries.
This service is also available for non-members for a fee of £250 (plus VAT where applicable) per vacancy for up to one month.
This website is owned and operated by the Association of Learned and Professional Society Publishers (ALPSP), a company limited by guarantee and incorporated in England & Wales.