- Oversee the planning, execution, optimisation, and reporting of large-scale paid campaigns across Google, Microsoft and Meta.
- Responsible for driving new ideas to improve the performance of campaigns, including account structure, bid strategy, creative, copy, keyword expansion, audience management, and landing page optimisation.
- Implement effective budget/bid optimisations to achieve channel KPI targets.
- Utilise analytics tools to analyse and report on key performance metrics.
- Generate daily, weekly and monthly reporting on campaign performance, insights and recommendations for improvement across the channel and provide actionable insights to enhance the overall marketing strategy.
- Collaborate with the wider marketing team to optimise landing pages and improve conversion rates across for all paid search traffic implementing A/B testing strategies to enhance campaign performance.
- Keep up to date with industry trends, updates and best practices within paid, recommending and implementing new strategies to maximise performance.
- 2+ years' experience within digital marketing, with a desire to specialise in paid search & paid social.
- Experience with Excel or Google sheets.
- Great communication and collaboration skills.
- Excellent data analysis skills and comfortable with large data sets.
- Ability to speak another language, Dutch, Germany, French or Italian.
- Experience with Google Data Studio/ Tableau.
- Completed Google Skills shop courses such as Google Ads, Analytics Academy, Google Ad Manager etc.
- Newly built Global Headquarters with onsite gym, break out rooms and canteen. Other facilities include PlayStation 4, table tennis and pool table.
- Excellent training and coaching
- Friendly & supportive team working environment that encourages opportunities for self-development.
- Fantastic opportunities for ongoing development and progression
- 22 days holiday plus bank holidays (increasing with each year of services to a maximum of 25)
- Company sick pay, life assurance and pension
- Local and online discounts including discounted restaurants, travel, entertainment tickets with Benefit Hub
- Employee Fuel Card (after one year)
- Employee Assistance Programme
- Employee Referral Programme
- Cycle to work scheme.
- Service Awards
- 24th in UK Top Track 100 company.
- Rapidly expanding global company with an entrepreneurial mindset.
- Internal talent development programme.
- Secondment opportunities to work in our international offices.
- Innovative, technology driven culture.
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Paid Media Manager - Cheshire, United Kingdom - Radius
Description
Role Name: Senior Paid Executive
Role overview
Location: Crewe UK, Belgium or Germany.
Working Hours: Monday to Friday, 8:30am - 5:00pm
Our performance marketing team is expanding Are you interested in being at the forefront of digital marketing transformation at an industry leading business that operates across 13 counties? We're looking for an experienced performance marketer to join our global marketing team, based out of the UK, Germany or Belgium. The perfect candidate will be commercially driven and has a proven track record of running and managing best in class paid campaigns across Google, Microsoft and Meta.
This is a pivotal role for an in-house Paid Media / Performance Marketing Manager to join the digital marketing team here at Radius. You will play a key role in developing and executing our paid search & paid social strategy.
We Can Offer You: Highly competitive salary, pathways to career progression, opportunities to be responsible for your own marketing initiatives, an innovative, technology driven culture and training & development opportunities.
What will you be doing as our performance marketer?
Required Skills:
Desirable Skills:
What benefits do we offer?
Why choose Radius?
Radius Payment Solutions are a leading Global Fleet Management Company who offer services in the Fuel, Telematics, Telecoms and Insurance industries. Our wide range of products include Fuel Cards, Vehicle Tracking Devices and Phone Tariffs. We are a successful growing global company with offices around the world.
Still curious?If you're interested but not sure if you have all the criteria listed... have a chat with us. We are open to applications from varied backgrounds. Contact Megan on is an equal opportunities employer. We are committed to welcome people regardless of age, disability, gender identity, race, faith or belief, sexual orientation or socioeconomic background
Radius Payment Solutions has an in-house recruitment team who are dedicated to sourcing candidates directly and as such we do not accept speculative CVs from agencies.
Benefits:
•Excellent training and coaching.
•Opportunities for ongoing development and progression.
•Secondment opportunities to work in our international offices.
•Life assurance.
•Local and online discounts including corporate gym membership and discounted restaurants.
•22 days holiday plus Bank Holidays (increasing with each year of service to a maximum of 25 days).
•Pension.
•Service Awards at 5, 10 and 20 years.
•Employee Assistance Programme.
•Cycle to Work
•Company sick pay
•Employee Referral Bonus