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    Digital - data analyst - London, United Kingdom - Cranberry Panda

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    Description
    Our client is a London-based clothing brand for men and women who are adventurous at heart.

    This brand was created in 1924 and with nearly a century's worth of expertise, they are known for its rugged yet classic aesthetic.

    Collaborate with the Digital Marketing and eCommerce teams to identify and implement new tracking requirements as well as the maintenance of pre-existing tracking using Tag Management Systems.

    Be the go-to data expert - helping the team identify and solve data-related issues and bugs. Be responsible for ensuring best practices for data management and implementing the use of the most current techniques.

    Work with the development agency in managing the data layer and integration of new performance marketing tags and scripts.

    Support decision-making across the business by creating automated reporting to evaluate current website/product performance against key KPIs.
    Be involved in the delivery and analysis of on-site enhancements including A/B Testing.
    2-5 years of experience working in data analytics, preferably within eCommerce or retail
    ~ Experience with Google Analytics, Google Tag Manager, Google Data Studio and Power BI (desirable)
    ~ We have partnered with a leading department store company representing luxury brands from around the globe. They are looking for an experienced Digital Analyst.
    *

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