- Plandevelop and implement paid campaigns tracking performance andoptimizing based on datadrivendecisions.
- Formulate campaign strategy researchkeywords analyze competitors and conduct continual testing andoptimization.
- Manage daily operations of paidcampaigns including bid management budget management impressionshare monitoring and performancetracking.
- Optimize overall account and platformperformance ensuring adherence to bestpractices.
- Analyze trends and insights tooptimize account spend andperformance.
- Coordinate with marketing andcreative teams for implementation of testing and optimizationplans.
- Build strong relationships with internalteams and global counterparts.
- Own regularreporting and analysis of paid campaigns presenting results andinsights to stakeholders.
- Stay informed onlatest search engine/technology trends and changes impactingmarketing goals.
- Utilize various tools fordatadriven approach to campaign creation targeting andoptimization.
- Minimumof 3 years of demonstrable experience in managing highquality paidcampaigns across multiple platforms.
- Experiencein handling large budgets and multiple campaigns atscale.
- Proven track record of driving strongpaid performance.
- Ability to analyze data andproduce optimized accountstrategy.
- Commercially minded organized andhighly accurate with numbers.
- Strong analyticalabilities in Excel.
- High ability to prioritizeand selfmanage projects.
- Entrepreneurial test& learn mindset.
- Strong presentationskills.
- High knowledge of best practices indigital marketing.
- Solid understanding of SEOprinciples.
- Experience with Analytics platforms(GA4 Adobe Analytics).
- Excellent attention todetail and highly organized.
- Ability to work ina fastpaced environment and meetdeadlines.
- Desire to further expand and developdigital marketing skills.
- Additional languageis a plus.
- Experience/knowledge of the musicproducts industrypreferred.
- Pension
- Parking
- Healthcare
-
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Digital Marketing Specialist - Theale, United Kingdom - TheWiseSeeker
Description
At The Wise Seeker we are actively seekingcandidates to join a leading company in the electronic musicalinstruments industry.
Location: Hybrid Remote:to Theale UK or Milan Italyoffices