- Lead the strategic process, including pitches on allocated accounts
- Bring rigor to our strategic thinking; simplifying the complex
- Ensure strategy is a valued revenue centre within the agency
- Help to enhance proprietary strategic tools, models, and processes
- Demonstrate a deep strategic understanding across numerous different disciplines: brand positioning, brand identity, packaging, communications, shopper marketing, innovation, naming, brand architecture, tone of voice, etc.
- Direct contact with the senior client, becoming a valued client confidant
- Undertake stakeholder interviews, consumer interviewing and focus group moderation that will inform strategic thinking
- Conduct competitor, category and semiotic analysis, identifying implications for client brands
- Generate consumer insights and consumer pen portraits
- Creative brief setting, writing, and briefing
- Compile Design Strategy presentations and create inspirational Design Platforms
- Structure workshop facilitation and brainstorming – internally and with clients
- Build valued relationships with senior client teams that aid agency dependency and business development
- Keep your ear to the ground, continually listening (and looking) for potential opportunities
- Proactively deliver relevant and tailored thought-pieces or client initiatives to help meet forecasted targets
- Support Client Partners and Business Development Directors in their mining efforts
- Building influencing skills that can be used accordingly and appropriately Requirements
- Solid experience within Strategy teams, working with big, multinational FMCG brands.
- Outstanding strategic capabilities and client serving skills
- Exceptional attention to detail
- Excellent communication skills
- Ability to work in a frenetic, fast-paced environment; be flexible and responsive
- Ability to work in a team, across of projects, strategy and senior team structures
- Strength of support to senior team members
- Strength of relationship skills – internally and externally
- Ability to manage your support team Benefits Excellent benefits. Get in touch to find out more #J-18808-Ljbffr
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Strategy Director
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Associate Strategy Director - United Kingdom - World Brand Design
Description
Location:
On-Site, London, United Kingdom
Reference:
LI-CW1
Are you inspirational, commercially savvy, with a passion to drive a strategic approach towards creative? An entrepreneurial go-getter who is willing to get your hands dirty and thrive with a growing team of diverse individuals? If so, we'd love to hear from you.
We're currently on the lookout for an Associate Strategy Director who can lead strategic relationships with senior clients working alongside our London strategy team.
If you're looking for your next challenge, get in touchDescription
Are you inspirational, commercially savvy, with a passion to drive a strategic approach towards creative? An entrepreneurial go-getter who is willing to get your hands dirty and thrive with a growing team of diverse individuals? If so, we'd love to hear from you.
We're currently on the lookout for an Associate Strategy Director who can lead strategic relationships with senior clients working alongside our London strategy team.
If you're looking for your next challenge, get in touch Your main duties and responsibilities include:Strategy