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    Digital Content - London, United Kingdom - THG

    THG
    THG London, United Kingdom

    Found in: Talent UK C2 - 4 days ago

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    Description

    THG is a fast-moving, global technology business that specialises in taking brands direct to consumers.Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition and lifestyle brands and is now helping drive exponential growth of our clients' brands globally.

    We're powered by a global team of over 7,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it's this DNA that has supported our incredible growth.

    We're always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey. So, if you're ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.

    Digital Content & ADOPS Manager

    City A.M., a THG company, is a digital first newspaper and website publishing from the heart of the City of London focused on becoming number one in the UK in the provision of business and finance content. Launched in 2005, it covers the latest economic, political and business news as well as comment, sport and lifestyle features.

    In this role, you will be a digital technical resource in the team helping to execute content partnerships, build commercial hubs and assist in managing Google Ad Manager and analytics as needed. You will be a part of the Delivery Team at City A.M. and strategically lead Ad Ops to ensure the successful implementation of digital revenue streams.

    We are looking for a flexible go-getter, who welcomes the challenge of meeting the needs of a developing business. We need someone who can get stuck in straight away and start helping the team in a digital capacity.

    Our ideal candidate is passionate about digital content, and it's essential to have a track record using Wordpress, Google Analytics and Google Ad Manager in a commercial publishing environment. Experience of digital strategy and campaign management would be key also. The sales team will rely on this candidate to pull insights and assist in the execution of commercial hubs and articles on the City A.M. website, whilst strategically driving digital revenue.

    Key responsibilities

  • Ability to build technical editorial and commercial content hubs in Wordpress, utilising some core concepts around responsive images & video, gutenberg block set up and page layout
  • Analyse results and advise on amplifying content for our clients and implement where needed
  • Own overall relationship with clients investing in digital content partnerships with City A.M., including on-boarding and on-going communication and reporting where required
  • Assist in making changes to the City A.M. website when required
  • Ability to pull data to an advanced level, to assist in insights for our clients
  • Assist the sales team with insights from Google Ad Manager / analytics - this includes things like page views, dwell times and general website analytics
  • Train the commercial delivery team on Google Ad Manager, Analytics and Wordpress. Encouraging and supporting the team to obtain basic online certification and develop in confidence
  • Communicate effectively with both internal and external senior-level management to understand customer needs, maximise retention and growth, and communicate learnings
  • Strategise new product and delivery ideas to upsell to existing customers, with your knowledge and technical abilities and working with the sales team to understand what our clients are looking for in the market
  • Be knowledgeable on new features and products that could be a good selling opportunity
  • Prepare necessary documentation or visuals for clients to demonstrate performance of campaigns and identify areas for improvement

    • About you

  • Strong verbal and written communication skills - someone who is not shy to share their knowledge with others and work as part of a team to deliver
  • Analytical and process-oriented mindset
  • Comfortable working across multiple departments in a deadline-driven environment
  • Active team player, self-starter, and multitasker who can quickly adjust priorities
  • Someone who will push barriers and explore new opportunities for our clients
  • Extensive experience in Wordpress, Google Analytics and Google Ad Manager
  • Ideally some SEO knowledge
  • A minimum of 2 years digital experience

    • What We Offer

  • Part of a Global organisation with huge vision and ambition
  • To work on an exciting brand with an expanding product portfolio
  • The opportunity to be part of a newly acquired business, that is quickly gaining momentum and making waves in the market
  • Part of a new team - where you can make a difference in training and teaching digital skills to your peers

    • Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

    THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

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