- Oversee company Marketing function including the coordination with senior management to collate and communicate key messages, internally and externally.
- Develop and implement direct and indirect marketing campaigns to assist with new business creation and retention of existing business including social media and HTML emailers.
- Create and maintain all printed materials (brochures, technical documents, case studies, news stories, exhibition materials, merchandising displays) and communications (direct and social) in line with corporate branding.
- Monitor marketing budget and report monthly.
- Oversee event planning and delivery (including overseas events).
- Maintain and update key aspects of the website (product imagery, product assets, news story creation, case study creation).
- Oversee and maintain social media presence (LinkedIn etc).
- Liaise with key suppliers and partners.
- Strong InDesign, Photoshop, Illustrator, Mailchimp (inc. HTML coding), PowerPoint, Excel and Word skills are essential.
- Experience of using Magento eCommerce platform is highly desirable.
- Demonstrable experience in relevant aspects and disciplines of marketing.
- A motivated self-starter with excellent communication and interpersonal skills.
- Must be presentable, professional and approachable.
- Creative, passionate, dedicated.
- Good sense of humour with a can do, solution focused attitude.
- Excellent written (copywriting) and verbal skills, attention to detail and pride in getting things right first time.
- Outstanding organisational skills and the ability to multi-task as necessary.
- Experience of managing multiple projects concurrently and delivering projects within strict time deadlines and budget.
- Proven track record in effective communications on all levels, including social media.
- Experience of working in a similar role.
- Industry knowledge is highly desirable.
- Video production skills are highly desirable.
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Marketing Specialist - Hatfield, United Kingdom - ARL Recruitment Ltd
Description
Overview:
Our client, a globally recognised name in control components and industrial automation is looking for a marketing specialist to join their team. This is an exciting opportunity to oversee the entire marketing function across the business.
Responsibilities:
Essential Knowledge, Skills & Experience Required: