- Supportthe Performance Marketing Manager across all relevant paid searchchannels andplatforms
- Workclosely with the Travel Success team to align demand and partnercapacity on a regularbasis
- Optimisecampaign budget allocation based on volume ROAS and other datasignals
- Ensuregranular control over traffic allocation through SQR review keywordexpansion negative keywordsetc.
- Create newcampaigns incl. Keyword research bidding tailored ad copy andoptimisation
- Implementnew tests (landing pages ad copy bidding audiencesetc.)
- Produceessential reports: consolidate data identify drivers recommendactions
- Monitorbrand health and analyse competitivelandscape
- Atleast 1 year of hands on Paid Search experience across GoogleAds/SA360 andBing
- Thoroughknowledge of search engine products settings optimisationopportunities and platformfeatures
- Proficientin analysing data and providing actionableinsights
- Workingknowledge of analytics platforms and tools like Google AnalyticsExcel and GoogleSheets.
- Hands onnumbers and resultsdriven.
- Provenproblemsolving skills and ability to think outside of the box forcreativesolutions.
- Strongwritten and verbal communicationskills
- Experienceworking with other Google performance channels and platforms (GDNYoutube) is beneficial but notrequired
- Germanlanguage skills are beneficial but notessential
- Agencyexperience is aplus
- Aninternational team and a company culture that actively supportsgrowth andlearning
- Modernoffices in Berlin (Alexanderplatz) or Bristol with regular socialevents
- Option towork fully remotely in your country of residence (UK orGermany)
- Option towork remotely temporarily upon passing your probation period(within Europe)
- 2allcompany offsites per year (inclusive of travel andaccommodation)
- Flexibilityin workinghours
- 26 vacationdays per year increasing with length ofservice
- PublicHolidays in line with Berlin orBristol
- A generousallowance that you can use for personal development wellbeingtravel with one of our partners or to improve your work set upincreasing with length of service
- Salary: up to 35000/45000depending onexperience.
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Performance Marketing Executive - Bristol, United Kingdom - TravelLocal
Description
Aboutus
Working atTravelLocal is pretty special. We get to spend our days connectingwith people from all over the world. We help travellers have trulyauthentic experiences (and give back to the places they visit).Were changing travel for the better and having fun along theway.
TravelLocal isone of the most significant online marketplaces for tailormadetravel with a strong presence in both English and German languagemarkets. With customers in more than 100 origin countries andpartners in nearly 100 destination countries we are usingtechnology to reimagine this sector pioneering the buy localmovement intravel.
Expectflexible working a friendly and engaged team and the chance to makea realimpact.
Tasks
Aboutyou
Are you lookingto combine your passion for Performance Marketing and travel Areyou eager to constantly learn and develop Then you will love beingpart of the TravelLocalteam
We are seekinga talented Performance Marketing Executive to join our team. Thisposition requires handson knowledge of paid search advertisingcampaign planning and optimisation. You will be responsible formanaging the day to day optimisation of one or more of our paidsearch accounts including full campaign setup bidding and budgetmanagement.
Responsibilities:
Requirements
Benefits
Whatweoffer
Ifyou are a motivated and resultsdriven individual who wants to makea difference we would love to hear from you. We understand thatimposter syndrome often stops amazing candidates from applying andthat you may not think that you meet 100% of our requirements butwe still encourage you to apply. We love to embrace talented peopleand we can guide you through your development to be a successfulPerformance Marketing Executive.
We are an equal opportunityemployer and value diversity at our company. We do not discriminateon the basis of race religion colour national origin gender sexualorientation age marital status or disabilitystatus.