- Select, develop, and lead a professional marketing and pricing team to meet or exceed specific goals for profitable revenue growth.
- Provide leadership to the organization in implementing objectives that appropriately reflect the group's goals.
- Fosters an organization that promotes continuous process improvement.
- Implements operational metrics and KPI's to continually improve effectiveness of marketing programs, tactics, and strategy.
- Presents a marketing plan for product launches, marketing campaigns, social media relations, e-commerce content, events, and shoots.
- Provides strategy insights to ensure all creative assets and marketing campaigns support brand values.
- Directs market research data collection, analysis and interpretation of market data for market forecasts and reports.
- Collaborates with the sales department to align sales and marketing strategies.
- Promote and strengthen brand image of Marmon IEI and all product lines.
- Work with Commercial and Marmon IEI Leadership team to identify market opportunities; specifically helping with marketing analysis and intelligence.
- Develops a marketing budget following organizational goals with the President/VP Finance
- Obtains sales forecast and regularly reports on progress toward marketing goals.
- Learn, deploy & train leaders on Marmon Strategic marketing and innovation tools and processes.
- Four-year college degree from an accredited institution; Master is in business administration (MBA), or equivalent industry experience preferred.
- Minimum of 10 years in sales operations, business planning and/or marketing.
- A minimum of 15 years of business-to-business sales experience is required, with at least 5 years of management experience for global, and national markets.
- Must excel in strengthening and promoting brand image
- Passport and ability to travel domestically and international.
- Excellent oral and written communication skills required.
- Excellent analytical and problem-solving skills required.
- Excellent time management skills.
- High level of financial and business acumen
- Ability to use technology and analysis tools (Excel, Outlook, web, databases)
- Executive presence to influence senior decision makers
- Ability to work long hours in a sedentary position sitting, talking, looking at a computer, charts/graphs and performing repetitive motions.
- Ability to move objects and materials of at least 25lbs.
- Ability to collaborate with manufacturing team members as needed in an environment that can be noisy.
- Ability to follow safety guidelines and wear required PPE when onsite.
- Frequent travel, up to 50% is required.
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VP , Strategic Marketing - Marmon Industrial, Energy & Infrastructure - Petersfield, United Kingdom - Harbour Industries Canada
2 weeks ago
Description
Harbour Industries CanadaCome join a team where People make the differenceAs a part of Marmon Holdings, Inc., a highly decentralized organization, we rely heavily on people with the aptitude, attitude, and entrepreneurial spirit to drive our success, and we're committed to attracting and retaining top talent.
Marmon Industrial Energy & Infrastructure (MIEI) works with six specialty wire, cable, and tubing solution manufacturing companies located throughout North America. We have over 100 years of innovative engineered solutions for critical, industrial, and commercial applications.We are experts in our industry.
In order to keep Marmon Industrial Energy & Infrastructure aligned with their company goals, the Vice President of Strategic Marketing will oversee Group Innovation & Strategic Marketing strategies and partner with Sales Segments to help execute Strategic Marketing & Innovation initiatives. The ideal candidate is experienced with a bias towards innovation and bridging organizational cultures to bring forward a collaborative offering in the market. A successful candidate is highly professional, driven, and should play a significant role in the strategic planning of Marmon IEI's' future with an emphasis on brand image. The position reports to the President.
Essential Duties:
These are the general duties required to fulfill the VP Sales & Marketing job description, not a detailed description of all the work required. New duties and responsibilities may be required to meet the changing demands of the business and technology.
Education and Experience Preferred:
Knowledge and Skills Preferred:
Working Conditions and/or Physical Requirements:
Marmon Industrial Energy and Infrastructure is an Equal Opportunity Employer and makes employment decisions without regard to, and prohibits discrimination based on, race, color, religion, age, sex, pregnancy, national origin, sexual orientation, gender identity, disability, veteran status, or any other characteristic protected by applicable federal, state, or local laws.
Following receipt of a conditional offer of employment, candidates will be required to complete additional job-related screening processes as permitted or required by applicable law.
