- Develop and implement comprehensive marketing strategies to promote manufacturing products and services, targeting B2B audiences.
- Create engaging marketing content, including website content, that highlights the features and benefits of the brand.
- Coordinate and execute marketing campaigns across various channels, including digital, print, trade shows, and industry events.
- Conduct market research and competitor analysis to identify market trends, customer needs, and opportunities for growth.
- Collaborate with the sales team to develop sales enablement tools and support their efforts in generating leads and closing deals.
- Manage and maintain the company's online presence, including website updates, social media channels, and online directories.
- Measure and analyze the performance of marketing campaigns, generate reports, and provide insights and recommendations for continuous improvement.
- Work alongside external marketing agencies
- Stay informed about industry trends, technologies, and best practices in manufacturing marketing.
- Qualification in marketing or a creative discipline or related field.
- Proven experience in marketing within business to business sector, preferably in a similar role.
- Creative thinker with the ability to develop innovative marketing strategies and campaigns.
- Proficiency in digital marketing tools and platforms, including CRM software, email marketing, and analytics tools.
- Willingness to travel occasionally for trade shows, customer visits, and industry events.
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Marketing Executive - Nottingham, United Kingdom - Morgan Ryder Associates Limited
Description
Marketing Executive
£25k basic plus bonus, pension, 25 days holiday, health insurance, Salary sacrifice car leasing scheme, long service awards,
Hybrid working - 2 days at home 3 in the Nottingham office
Company Overview: Join a leading manufacturing company dedicated to delivering high-quality products to customers worldwide. With a focus on excellence, sustainability, and cutting-edge technology, they are committed to driving growth and success in the manufacturing industry.
Position Overview: We are looking to recruit a talented and driven Marketing Executive to contribute to the company's continued success. The ideal candidate will have a background in business to business marketing. This role offers the opportunity to develop and execute strategic marketing initiatives, collaborate with cross-functional teams, and play a key role in shaping the future of the brand.
Key Responsibilities:
Qualifications:
At Morgan Ryder we can provide you with a full range of employment opportunities from short term and fixed term temporary vacancies to permanent positions.
We recruit for companies that operate in the following industries: Food and Drink Manufacturers, FMCG, Packaging, Engineering, Automotive, Aerospace, Warehousing, Logistics, Waste Management, Petro Chemical, Pharmaceutical, Power & Renewable Energy.
Please note that calls to and from the offices of Morgan Ryder Associates Ltd. may be monitored or recorded. This is to ensure compliance with regulatory procedures, record business transactions and for training purposes.