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    US Vet Marketing Manager - London, United Kingdom - CloserStill Media

    CloserStill Media
    CloserStill Media London, United Kingdom

    1 week ago

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    Description

    WHO WEARE:

    GreatEvents by Great People.

    We are CloserStill. Werun more than 100 marketleading B2B events and gatherings focusedon the Business Technologies Healthcare and Future Transport andInfrastructure sectors.

    We are committed toexcellence and innovation in our business operations and in ourbrands. Resulting in widespread recognition including numerousaccolades and prestigious awards for our events like the London VetShow and Learning Technologies to Tech Show and DevLearn we werehonoured to have been named in The Sunday Times Top 100 BestCompanies to work for three consecutive years from 2018 to2020.

    But we are nothing without ourCloserStillians. We are committed to building an environment forour workforce to excel.

    WHO WE ARE LOOKINGFOR:

    So are you looking for theopportunity to drive your marketing career forwards Are youcreative quick thinking and outrageously organised If so readon:

    CloserStill is a dynamic fast growing companythat owns some of the UKs most successful trade shows. All ourevents have significant growth both in sales and delegateattendance and this is no accident. We have a team of the mostdedicated and talented people in the industry and awardwinningmarketers.

    The purpose of this new role is tohelp produce and deliver the marketing strategy promoting ourevents to delegates and exhibitors. You will be a selfmotivatedindividual who loves working alongside a great team across themarketing mix to promote two our trade exhibitions taking placeacross the veterinaryportfolio.

    THEROLE:

    Work with theSenior Marketing Manager and Event Director plus the wider team todevelop and implement marketing strategy positioning and keymessages and product strategy.

    Execute themarketing campaign(s) and report on effectiveness and resultsensuring all elements achieve required performancecriteria.

    Management of the creative/designprocess for marketing material. This includes the update anddevelopment of existing materials plus the creation of new materialin line with the marketing strategy.

    Work withthe sales team to create sales campaigns focused on both new clientgrowth and increased client retention. This includes messaging todrive revenue across all products such as digital sponsorships andfuture revenue opportunities.

    Develop strategicaudience development plans and ensure marketing communicationsaccurately reflect event positioning and key messaging. Be the leadin messaging and writing regarding our outbound reach to ourcustomers. Good communication and writing skills areimperative.

    Collaborate with partners to developmarketing campaigns lead generation strategies and compellingmaterials for all revenue streams across live and digitalproducts.

    Regularly review marketing planresponse rates/KPIs attendee demographics and industry bestpractices to ensure marketing efforts are effective and successfulmaking recommendations and adjustments asappropriate.

    Oversee and executecommunitybuilding and social media strategies that drive engagementinteraction brand affinity and could improve the audienceexperience.

    Develop the digitalmarketing strategy for the events. Building digital campaigns thatpush the shows to new audiences.

    Provideaccurate and timely reporting of key marketing statistics andforecasts.

    Manage marketing budgets and purchaseorders and liaise with Finance on reportingrequirements.

    Manage PR Strategy. Additionallywork to create/manage press lists invite press and consistentlygrow and develop media relations across allchannels.

    ABOUTYOU:

    Greatwriting skills. You will mainly be working on veterinary events soyou should be confident in writing technicalcopy.

    Ability to produce creative and wellthought out marketing plans

    Ability to managemultiple projects and deliver on time

    Good ITskills. You will be using content management systems databases andemail software

    Commercial acumen to developsalesled marketing initiatives

    Demonstrateexperience in digital marketing strategies and implementationincluding but not limited to paid search andsocial.

    Ambition to develop your marketingcareer

    Have something to teach us about socialmedia

    What you can expectin return:

    The chance to honeyour skills in all aspects of marketing and learn fromothers

    A genuine opportunity to develop yourcareer the company is growing quickly

    A fairremuneration package with a performance bonus

    Agreat place to work (in westLondon)

    CloserStill Media reserves theright to request a DBS or credit check should the role requireit.

    DIVERSITYANDINCLUSION:

    CloserStillMedia embrace diversity in all its forms and are committed tocontinuing to develop a diverse and inclusive environment thatencourages collaboration andinnovation.

    We are an equalopportunity employer. All applicants will be considered foremployment based on merit without attention to age ethnicityreligion or beliefs sexual orientation gender identity family orparental status or disabilitystatus.

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