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    Senior Venue Sales Marketing Manager - United Kingdom - Sodexo

    Sodexo
    Sodexo United Kingdom

    3 weeks ago

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    Description

    We have an amazing opportunity for a talented Senior Marketing Manager

    We have an amazing opportunity for a talented Senior Marketing Manager with an endless supply of energy and creative passion and a love of creatively telling stories to help to bring our brand to lifeYou will support the Marketing Director to drive our Venue Sales positioning as the market leading sales channel for conferences & events in the UK&I. You will drive Sodexo Prestige Venues and Events awareness internally and externally with strong focus on digital sales, account-based marketing and acquisition.The role will require you to work with many different stakeholders across our portfolio of prestigious venues and events.We're experience makers and food fanatics. Our experiences are unique, and so are our people. Bring personality, your background and your desire for delighting others. In return we'll give you all you need to thrive. Because at Sodexo Live We're so much more. Be part of something greater.

    Main Responsibilities

    You will:

    1. Delivery and execution of venue sales and marketing strategy and drive venue sales marketing activation as per the venue sales business plan
    2. Develop and lead overarching digital marketing strategy and approach, including: social media, SEO, email marketing, website development and management of agencies to optimize organic search, identify issues and opportunities, maximize organic and paid lead generation across venue website and catering sales page
    3. Create content strategy and recommend visual content, photography, and video for campaigns, social and sales collateral and partner with internal sales hub, local venue sales or marketing managers on development of virtual, digital, and print collateral, centralising production and print services
    4. Write and design key central communications and case studies in partnership with sales hub and venues.
    5. Partner with Venue Director and venue marketing managers to complete venue sales business plan per site and conduct market competitive analysis and provide future high-level recommendations, based on findings
    6. Partner with digital team, external agencies and sales teams to launch and accelerate marketing automation capabilities

    The Ideal Candidate

    You will be working across twenty plus prestigious venues covering sports, major events and hospitality so previous experience within the sector is essential. Proven experience of working with a variety of stakeholders to deliver successful marketing execution to diverse venues is also highly desirable as you will need to be able to work across multiple projects simultaneously.

    You will:

    • Be up to date with the latest trends and best practices in online marketing, measurement, data management and the C&E and hospitality market
    • Have people management experience
    • Have knowledge of Salesforce and account-based marketing for the purposes of customer segmentation and pulling data for campaigns
    • Be able to demonstrate strong analytical and data-driven thinking
    • Have an expert knowledge on GDPR to ensure compliance with data management

    What we offer

    We offer a salary of between £55,000 to £60,000 plus access to a range of benefits including:

    • Performance-related bonus
    • Contributory pension scheme
    • Flexible benefits fund of £1,300 to utilise across an array of benefits – including Private Medical Insurance (PMI), dental cover, gym memberships, and various retail / hospitality discounts
    #J-18808-Ljbffr
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