Sponsorship Sales Executive - London, United Kingdom - Playfly Sports

Description

Job Description

YOUR ROLE

We are seeking a highly motivated and target-driven Sponsorship Sales Executive to join our team. In this role you'll be pivotal in identifying and engaging with potential brand partners for a range of our sports property relationships. Your primary responsibilities will be to utilise the available tools and your own research to create valuable target lists of brands and manage a sophisticated outreach program to generate high-quality leads. The role will also involve aspects of client management as well as building affiliate and marketing partnerships by utilizing similar techniques.

ABOUT PLAYFLY SPORTS

Playfly Sports is a leading sports marketing and media company dedicated to enabling brands to engage with sports fans across various platforms. We specialize in providing outcome-based solutions across Premier League teams, Motorsport, Tennis, MLB, NBA, and NHL. At Playfly Sports, we're powered by partnership and driven by a passion for innovation and inclusivity.

WHAT YOU'LL ACCOMPLISH

• Essential sales skills: Utilising industry insight tools and CRM to create target lists of

brands for sponsorship rights assets.

• Sales programme management: Implementing a well-designed outreach program with

compelling communications to capture the attention of potential brand partners.

• Insight and reporting: Analysing engagement metrics and using insights to report

internally and optimising follow-up strategies.

• Teamwork: Collaborating closely with the sales teams to ensure seamless lead handover

and maintaining clear communication.

• Partnership development: Forging new relationships with partners that support our

client commercial objectives and developing mutually beneficial campaigns together.

• Client management: Attending and leading relevant client meetings and reporting

WHAT YOU'LL BRING (E = Essential D = Desirable)

• 2-5 years of experience with a proven sales / business development background. (D)

• A strong understanding of brand marketing and sponsorship. (D)

• Strong written and verbal communication skills, with the ability to create clear and compelling content. (E)

• Interest in technology and sports. (D)

• Strong client relationship management, communication, and interpersonal skills. (E)

• Goal-oriented and highly motivated, with a track record of meeting or exceeding targets. (E)

• Tech-savvy and proficient in CRM tools, Excel, and Microsoft Suite (E)

ABOUT PLAYFLY SPORTS

Playfly Sports is a leading sports marketing and media company dedicated to enabling brands to engage with sports fans across various platforms. We specialize in providing outcome-based solutions across Formula E, Eurovision Sport, Premier League teams, MLB, NBA, and NHL. At Playfly Sports, we're powered by partnership and driven by a passion for innovation and inclusivity.

WHAT YOU'LL ACCOMPLISH

• Lead client projects: Lead a wide range of client projects ranging from sponsorship valuation, technology roadmap recommendations, commercialising a sports team's international rights and building commercial strategies for new innovation projects for a team or league
• Client management: Communicate effectively with internal stakeholders, manage project requirements, and deliver recommendations based on data insights
• Project management: Demonstrate strong organization skills to manage tasks across multiple projects, prioritize workflow, and meet client deliverables
• Strategy consulting: Collaborate with team members on data strategies, critical thinking, and problem-solving to drive continuous improvement
• Business development: Develop new business opportunities from new and existing clients
• Sponsorship: Support development of new sponsorship narratives and innovative propositions in the market

WHAT YOU'LL BRING (E = Essential D = Desirable)

• Senior Consultant: 5 years of experience with proven consulting background (D)
• Consultant: 3 years of experience with proven consulting background (D)
• Highly analytical mindset with the ability to analyse data, create models, and extract actionable insights (E)
• A strong understanding of brand marketing and the ability to combine creativity and data to generate new outcomes our clients (D)
• Knowledge of financial concepts, including budgeting, pricing strategies, ROI analysis, and financial modelling (D)
• Strong written and verbal communication skills, with the ability to create clear presentations (E)
• Proven business development experience with existing relationships in sport preferable (D)
• Interest in technology and sports (D)
• Strong client relationship management, communication, and interpersonal skills (E)

WHAT WE OFFER

• A competitive salary
• The opportunity to work in a dynamic and innovative environment at the intersection of sports and technology
• Valuable experience in sports marketing, introductions to a network of top tier clients with potential for career growth
• Working closely with and receive guidance from experienced sports industry executives
• Ongoing training and development opportunities to enhance your skills

WHAT WE STAND FOR

At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it's just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.

EEOC & DIVERSITY STATEMENT

Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, colour, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

ACCOMMODATIONS

Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact

How to Apply:

If you're passionate about leveraging data and technology to drive innovation in sports and eager to join a dynamic team committed to excellence, we want to hear from you Please submit your CV and a compelling cover letter outlining your relevant experience and motivation for joining Playfly Sports to

Join us in shaping the future of sports sponsorship and making a meaningful impact in the industry. We look forward to welcoming you to the Playfly Sports team