- Experience a full client project from Data Processing to Client Presentation
- Contribute to ongoing process and workflow enhancements
- Processing data for analysis
- Identifying crucial trends in the data and proposing impact hypotheses
- Proficient in Advanced Excel and Power Point
- Proficient in Advanced Eviews or similar statistical software
- Familiarity with programming languages (e.g., R, Python)
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Senior Flexibility Analyst - London, United Kingdom - MediaCom
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Description
Senior Analyst
EssenceMediacom's Analytics & Insight team is home to all the data, effectiveness, and insight specialists within the company.
The sole mission of the team is to guarantee that every media planning decision is backed by the finest data and insights obtainable.
Our Analytics & Insight team is pivotal for our client's triumph by providing a data-driven method to media strategy, planning, and activation, with a focus on accountability and innovation.
An essential component of Analytics & Insight is our Data Science & Modelling team, which specializes in marketing analytics.
The Data Science & Modelling team is dedicated to establishing connections along clients' business journey to ensure they can make informed decisions to enhance their business performance.
Our areas of expertise encompass market mix modeling, budget setting and allocation, forecasting, brand equity modeling, launch volumetric studies, and conjoint, among others.
Our primary emphasis is on deriving insights from data and analytics to offer practical and relevant recommendations for clients.
We scrutinize over £600m of communications spend yearly, covering 15% of UK media spend, making us the leading experts in our sector.
We're on the lookout for a Senior Analyst to join our Data Science and Modelling team and assist in executing marketing analytics projects for some of our UK and global clients.
About EssenceMediacom: We are a global communications agency that leads with innovative concepts, stimulates remarkable growth for brands, and helps our clients see the broader picture.
Our audacious global network of 10,000 influencers assists our clients in breaching traditional barriers in media, discovering new ideas, and triggering exponential growth.
EssenceMediacom questions traditional norms to construct, propel, and intensify our clients' businesses on a large scale and head our industry in significant areas like diversity, equity, inclusivity, and sustainability.
EssenceMediacom recognizes that our people are entrusted with significant objectives: creating revolutionary growth for brands and spearheading with innovative thinking in our industry.
Our people are at the heart of this endeavor as their concepts will allow us to decipher the overlaps of people, content, and technology to bring our aspirations to fruition.
EssenceMediacom is devoted to nurturing an agency culture that bolsters our people, prioritizes diversity in our undertakings, and fosters opportunities for all.