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    Partnerships Director - london, United Kingdom - Responsible Marketing Agency

    Responsible Marketing Agency
    Responsible Marketing Agency london, United Kingdom

    6 days ago

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    Description

    Who We Are

    When brands act responsibly in the media and marketing environment their success deepens. Responsible marketing is a broad set of criteria. From a baseline of standards in brand safety, governance, and compliance through to essential and future proofing endeavours in sustainability, inclusion and diversity and ethical marketing practice. Our client's success hinges on making media and creative fit for progress.

    Our team's passion for diversity, inclusion, sustainability, equality, and ethical practice through responsible marketing is what sets us apart. We help clients realise growth through media, digital and marketing consultancy.

    We are a team of media and marketing subject matter experts who are passionate about helping our clients take quick advantage and plan for what's next. We are passionate about the social and societal impact we have through marketing communications. We take compliance and brand risk mitigation personally, and while we raise the floor on safety, we also seek to raise the ceiling on positive progress.

    We are at an exciting and critical phase of growth and as we evolve, we want to bring together more passionate people who share our values

    The Role

    Initially on a 12 months contract, this role is responsible for supporting the RMA client's Global Media Lead and Global Media Manager in delivering their media partnerships workstream in collaboration with their rostered media agency.

    The RMA client has developed partnerships with several media platforms and publishers who have shown to have high strategic value to the business or scaled global usage. These partnerships are designed to drive mutual value between both the RMA client and the partner, either by way of improvements to day to day initiatives such as media optimisation and strategic value adds, or accelerating the rollout of emerging media disciplines such as programmatic or retail media.

    The role requires working directly with the global client, markets, media agency and other stakeholders in the media and marketing team to ensure the client's partnerships strategy is being delivered, and close collaboration with the media agency, to ensure partner value is being utilised.

    Although this position sits within RMA, the day-to-day role would sit as 'agency in-house' and report directly into the client's Global Media Lead.

    What will you be doing?

    Supporting the client's Global Media Lead and closely collaborating with the wider in-house team and media agency, you will:

    • Deliver the 2024/5 Global Media Partnerships agenda in collaboration with the media agency and overseen by the client's Global Media Lead. Activities to be carried out include:
    • Ensuring the agreed Global Partner Value is delivered (in-market) as planned
    • Manage regular meetings with the local markets to obtain feedback on partners, partner performance and share feedback as required
    • Co-ordinate ongoing partner meetings with the agency to share feedback, value add progress and new products / initiatives that can be utilised in one or more markets
    • Collaborate with the media agency to help uncover new partners aligned to the clients' media strategy pillars
    • Assist the Global Media Lead in the evaluation of the global partnerships, with recommendations for future partners in 2025/26 and beyond
    • Collaborate with the rostered media agency to advance the client's approach to partnerships across the markets, helping scale best practices, increase investments and drive improvement in outcomes
    • Collaborate with the wider in-house media team to advance approaches in 'emerging' areas of media such as retail, data and programmatic by reflecting in partnership asks or seeking future partners
    • Keeping up to date with the latest media innovations which will impact the clients' requirements

    Skills and experience we'd like you to have

    • Senior level expertise, having either led media activation teams or acted as a senior media specialist within an agency
    • Experience and knowledge in implementing media and marketing solutions for clients
    • Solid understanding of media landscape and partners, with a solid focus on digital and social platforms
    • Ideally with a mixture of agency and client side experience, able to collaborate effectively with clients, local markets and media partners
    • Global, Act Local. You will be working with markets of differing maturity, challenges and opportunities, and work collaboratively to unlock cross-market growth
    • Develop strong relationships with internal and external stakeholders, all whilst building a good understanding of the client's businesses and product offerings
    • Able to collaborate with people from other disciplines and internal and external stakeholders
    • Demonsrate both creative and critical thinking across a breadth of media challenges
    • Care about company culture and can contribute to a positive, motivating, and inspiring team culture. You are constantly learning and sharing knowledge with others
    • Must be able to enjoy working in a start-up environment, able to manage the pace and ambiguity and prioritise work accordingly

    Note: This role will be London based but is a global position. Your main points of client interaction will be in London, New York and Sydney, so the successful candidate will often need flexibility in availability to accommodate meeting requests that cross time zones.

    --

    We're all about our business and our client's businesses reflecting the world around us, which means we embrace diversity and inclusion and promote equity and belonging. We want everyone to feel valued and respected regardless of their race, gender, age, sexual orientation, disability, religion, or any other characteristics. Apply as you are because we'd love to hear from you.

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