B2B Partnership Manager - Stroud, United Kingdom - Ecotricity

Description

Location: Hybrid/Stroud

Salary Details: £38,000-£40,000 plus 30% OTE

Advertising End Date: 03 May 2024

About The Role

We are looking for a B2B Partnerships Manager to join our fast growing B2B Marketing team.

As a key member of the team, your primary focus will be to drive growth and expansion through strategic partnerships within the B2B market.

Working closely with the B2B Sales team, you will lead the development of new and existing commercial partnerships in specific market sectors aligned to our overall sales and marketing plan.

You will execute tailored marketing strategies aimed at engaging and converting B2B customers, while also fostering strong relationships with key stakeholders and industry influencers.

What you will do:

• Partnership Development - Identify and prioritising potential B2B partnership opportunities that align with Ecotricity's growth objectives and sustainability goals.
• Identifying Sector Requirements - Develop a deep understanding of partner and sector needs, pain points, and market dynamics to tailor partnership strategies and offerings accordingly.
• Tender responses – Acting as secondary lead alongside the B2B Sales BDM and working closely with the Bid Writer in the formulation and management of tender responses.
• Nurture Relationships - Build and nurture relationships with key stakeholders at partner organisations, including executives, decision-makers, and influencers.
• Strategic Planning - Develop and execute strategic partnership plans to drive revenue growth, market expansion, and customer acquisition.
• Aligning Partnership Activity - Collaborate with cross-functional teams, including sales, marketing, product development, and operations, to align partnership activities with overall business objectives.
• External Meetings – Be the face of Ecotricity in external meetings with customers and partners
• · Contract Negotiation - Lead the negotiation and execution of partnership agreements and contracts, ensuring alignment with Ecotricity's values, policies, and business objectives.
• Campaigns - Coordinate the development and implementation of joint marketing campaigns, promotional activities, and sales initiatives to drive awareness and demand for Ecotricity's products and services through partner channels.
• Relationship Management - Serve as the primary point of contact for partner organisations, managing day-to-day communications, inquiries, and requests, foster strong, collaborative relationships.
• Digital Marketing – Work closely with the Digital Lead to create a digital marketing strategy for your partners, including SEO, SEM, email marketing and content marketing
• Sustainability Advocacy – Champion Ecotricity's sustainability mission and values in all partnership interactions, working closely with Senior Sustainability Manager and the wider group strategy.
• Networking - Represent Ecotricity at industry events, conferences, and networking opportunities, showcasing the company's expertise, innovation, and impact in the renewable energy sector.

Staff & Budgetary Responsibility:

Budgetary responsibility.

About You

As a B2B Partnerships Manager, you are an innovative and a strategic thinker with a passion for sustainability and a proven track record of driving impactful B2B partnership initiatives within the renewable energy sector or related industries.

Your visionary approach to marketing and partnership development is complemented by your ability to build strong relationships and collaborate effectively across diverse teams and stakeholders.

You possess a strategic mindset, coupled with a knack for developing and implementing new partnerships from the ground up, creating comprehensive B2B marketing strategies that drive revenue growth, market expansion, and customer acquisition.

Your commitment to sustainability and ethical business practices aligns seamlessly with Ecotricity's values, making you an ideal candidate to lead our B2B partnership initiatives and drive positive change in the energy industry.

Educational Requirements:

• Degree in a relevant field such as Business Administration, Marketing or Communications (desirable, not essential)

Knowledge Required:

• Proven track record of success in B2B partnership development and management, preferably within the renewable energy or sustainability industry.

Skill Set Required:

• Strong strategic thinking and analytical skills, with the ability to identify opportunities, analyse data, and develop innovative partnership strategies.
• Excellent communication and negotiation skills, with the ability to build rapport, influence decision-makers, and navigate complex business relationships.
• Results-driven mindset with a focus on driving measurable outcomes, meeting targets, and delivering value to both Ecotricity and its partners.
• Passion for sustainability and a genuine commitment to advancing environmental goals through business partnerships.
• Ability to develop relationships and leverage added value from them.
• High level of numeracy and problem solving ability.
• Excellent written and verbal communication skills.
• Strong networking & relationship building skills – both externally and internally.
• Self-driven and results orientated.

Attributes:

• Cross-functional collaboration.
• Results orientated.
• Budget Management
• Solutions focused and resourceful.
• Committed to continual improvement.
• Engaging and motivating attitude and style.
• Is receptive to feedback and acts accordingly.
• Exceptional team player who builds open and supportive relationships.
• Flexible and adaptable approach to work - Adapts to changing market conditions and technologies, and fosters a culture of innovation.
• Creative and innovative.
• Continuous Learning

About Us

What's in it for you...

Healthcare plan, life assurance and generous pension contribution

Volunteering day

Hybrid working

Various company discounts (including shops, gym, days out and events)

Holiday of 25 days (plus bank holidays) & ability to buy/sell days

Cycle to work scheme, car pooling and onsite parking available

As a valued member of the team you will be supporting the Group Environmental policy and its associated targets to make the Green Britain Group net carbon neutral by 2025

Flexibility statement

The fast moving nature of the company's business means that from time to time you may be asked to perform duties or tasks outside of your original job description on an ad hoc basis. This allows the company to use it's people in the best possible way at all times and helps the employees to make make their contribution in a changing environment.

Ecotricity is Britain's greenest energy company. When we started back in 1995, we were the first company in the world to provide a new kind of electricity- the green kind.

Our mission was, and remains, to change the way energy is made and used in Britain- by replacing fossil fuels with clean, renewable energy.

We don't just supply green energy, we use the money from our customers' bills to make it ourselves too- we build windmills and sun parks in Britain. We call this 'bills in to mills'. In 2021, we started work on building two new solar parks, and now, in 2023, we're bringing geothermal energy to our customers' fuel mix, a first in the UK. We're also developing green gas mills which will generate 100% green gas from a source that we will never run out of- grass.

We don't just focus on energy though- we built Electric Highways, Britain's leading network of electric vehicle charging points, we helped Forest Green Rovers become the greenest football club in the world, and, in partnership with RSPB, we launched Britain's greenest mobile phone service, Ecotalk.

Ecotricity is an equal opportunities employer and is committed to providing equality for all.