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    Local Marketing Manager - London, United Kingdom - MOVADO GROUP

    MOVADO GROUP
    MOVADO GROUP London, United Kingdom

    2 weeks ago

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    Description
    As the Global Marketing Manager for Olivia Burton, your initial remit will be on the management of three distinct areas:
    Support and manage the marketing planning for Olivia Burton in the UK and key international markets in line with the objectives and overarching strategy for the brand
    Identify and foster strategic brand partnerships and collaborations that enhances our brand's value, gravitas and visibility within the UK market
    Head of Marketing
    Inspire and influence the creation of an exciting 12 month rolling brand calendar for the UK and all key international markets in conjunction with the brand's Head of Marketing

    Develop and execute engaging and innovative marketing campaigns for the Olivia Burton brand globally to increase brand awareness, affinity and customer acquisition.

    Identify and secure mutually beneficial partnerships with relevant brands, charities and KOLs
    Acting as the central point of contact, encourage innovative creative thinking and mentor international teams to ensure that local plans are developed that drive brand visibility, sales and growth in line with the overarching strategy and growth targets
    Be the brand guardian ensuring brand proposition, values and personality are at the forefront of all activity globally and the brand guidelines are maintained across all channels and all markets
    Collaborate with the Marketing Manager (Social & Digital) to ensure the timely delivery of all brand communication and collateral
    Be the day to day contact with key agency partners (including PR and Covent Garden (Shaftesbury Capital) Marketing Team) to ensure deliver of all KPIs
    Ensure that all projects managed are delivered within the agreed budget
    Keep up to date on emerging market trends and competitor activity to ensure that the brand remains top of mind for our consumers - sharing best practise with the wider team
    Graduate in marketing, communication or related field with 5+ years experience in marketing, campaign and event management as well as partnership marketing
    Creative thinker with an excellent eye for detail and a proven history of omnichannel campaign management delivery
    Finger on the pulse of retail trends and innovative brand activations
    Confident balancing multiple projects simultaneously, while meeting deadlines and producing high-quality work
    Flexible, resilient and able to work at pace.
    Proficiency in MS Office and Adobe Suite
    Supporting the development of best practice in the areas of marketing and retail activations and brand partnerships within the Movado Group
    Building of strong and dynamic internal and external relationships

    It prohibits discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.

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