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    Marketing / Digital Marketing Specialist - United Kingdom - Plum Sales

    Plum Sales
    Default job background
    Description
    Digital Marketing Manager
    Circa £40,000 depending on experience

    Our client is looking for a passionate and experienced Digital Marketing Manager to join their Marketing team As an Email Marketing Manager at this company, you will be responsible for planning and developing their overall email marketing strategy.

    You will be working with the latest marketing technology in collaboration with other Sales and Marketing teams.

    Manage and build overall email marketing strategy
    Determine email marketing KPIs
    Analyse data to get smart insights
    Segment lists based on behaviours like past email engagement and website interactions
    Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.
    Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
    Proficient using marketing automation technology
    Knowledge of latest digital marketing trends
    Sense of ownership and pride in your performance and its impact on company's success


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