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    Marketing Analyst - London, United Kingdom - Harnham

    Harnham background
    Description
    Principal Marketing Analyst (Brand)
    Hybrid - London
    A great opportunity to join a leading marketplace for travel experiences as a Principal Marketing Analyst

    The business is a subsidiary of one of the world's largest travel guidance platforms, supporting hundreds of millions of customers each month.

    This subsidiary operates as a marketplace for holidays helping its customers to have one-of-a-kind travel experiences during their time abroad.

    With this rapid growth, the business are now in the middle of a massive expansion and are looking to hire a Principal Marketing Analyst to support their Brand team with their various needs around reporting across social media, on-site content implementations and off-site/paid tactics.

    Lead the creation of a tracking and measurement system for brand across the business
    Work closely with media agency analytics team to develop and implement best-in class ways of measuring the effectiveness of marketing campaigns
    Taking the lead on brand analysis focusing on developing capability to translate data into actionable insights
    Lead measurement of testing analysis to provide insights into true business impact
    Being the SME for Brand Analytics in the business
    Proven track-record in Marketing Analytics
    Strong experience in SQL and Data Visualisation
    Good brand expertise - background in MMM is essential
    Up to £80,000 + bonuses
    Hybrid

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