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Cannock

    Brand Manager - Cannock, United Kingdom - Aliaxis

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    Full time
    Description

    About the job

    Salary £46,000 - £48,000

    Hybrid working: In our Cannock office

    Permanent: 37.5 hours a week Monday - Friday

    Aliaxis: We make life flow

    What does that mean? If you think about it, fluids are needed in every place or process you can imagine - in every home, in every hospital, in every factory, in every farm, in every café... In fact, we rely on fluids everywhere and every day. That's why Aliaxis are here to help create the safest, most effective, and reliable solutions for sustainable fluid management.

    The Opportunity/Role

    Reporting to the Head of Marketing Operations, you will be responsible for being a brand champion and positively contribute towards growing market share and your brands health in line with the companies strategic ambitions and plans. You will do so by planning, recommending and implementing brand strategies and communication campaigns successfully and by analysing and reporting our the results, KPI's and ROI across the team.

    Key Responsibilities will include:

  • Passionately and positively defend, protect, and grow those brands both internally and externally with our customers and the market.
  • Implement strategic brand and communication plans in collaboration with key stakeholders building market awareness, pull and delivering measurable marketing goals.
  • Drive knowledge and learning of our brands through CPDs, e-learning, training and thought leadership – to help ensure our brands are front of mind for specification.
  • Be the company expert in your customer personas and user journeys for each of your brands.
  • Working closely with Product owners and technical colleagues, ensure CCPI compliance and best practices are implemented and followed across all assets, as the expert and go-to within the business for these brands.
  • Produce collateral in line with brand guidelines and ensure the Brand Book and Design Guidance are always accurate and up to date.
  • Requirements:

  • CIM level 4 Certificate in Professional Marketing
  • Minimum 5 yrs. work experience in Brand Management role or equivalent
  • Experience in managing multiple brands with demonstrable success in re-positioning, growing or recovering market sentiment.
  • Experience and understanding of Brand Health and able to translate insight from Csat, NPS and VOC into actionable brand strategy
  • Experienced working with agencies and a lead marketing agency
  • Ability to manage and run a marketing budget
  • Strong knowledge of Microsoft Applications, including Teams, Word, PPT, Excel and Dynamics
  • Good working knowledge of CRM and Marketing Automation platforms
  • Excellent knowledge of social media management platforms
  • Benefits:

    33 days holiday (inc bank holidays) with the option to purchase 5 more

    Life Assurance 6x annual salary

    Critical illness cover

    Hybrid working policy - work from home two days a week

    Enhanced parental leave

    Great discounts on local retailers and restaurants

    Fantastic Health & Wellbeing package including an Employee Assistance Programme and access to My Strength

    Pension contribution up to 10%

    Dental and healthcare cash plan

    Cycle to work scheme

    Plus many more

    Equal Opportunity Employer

    At Aliaxis UK, everyone is welcome. We don't want you to 'fit our culture', we want you to help us develop it and celebrate the unique talents of every single one of our colleagues. We're committed to nurturing a diverse and inclusive workplace where everyone has the same opportunities. We strive to make sure everyone feels like part of our business, where colleagues care about each other and feel empowered. We recognise that for Aliaxis UK to thrive, our colleagues need to thrive too.

    We understand that applying for a job can sometimes be a challenge. While we continually work hard to ensure our application process is as straightforward as possible, we're here to support you should you require any reasonable adjustments - after all, we want you to shine Just let our recruitment team know at the earliest opportunity, who will be happy to help


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