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    Designer - Brand Experience - London, United Kingdom - PepsiCo

    PepsiCo
    PepsiCo London, United Kingdom

    2 weeks ago

    Default job background
    Full time
    Description

    Overview

    The Opportunity

    The Brand Experience (Experiential) team is responsible for delivering best-in-class activations for all brands across the PepsiCo portfolio. From major events to LTO influencer kits, from temporary retail displays to permanent stadium installations, the Brand Experience team touches every facet of the design process.

    The Mid-Level Designer, Brand Experience is an integral part of the growing Brand Experience team. Under the direction and guidance of the Experience Design Lead, the Senior Designer is responsible for the creative development process from conceptualization through to on-site execution, collaborating closely with cross functional partners both internally and externally. Successful candidates will be agile, curious, entrepreneurial, and most importantly passionate about pushing the boundaries of what can be achieved through design.

    Why PepsiCo?

    PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2014, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales. At the heart of PepsiCo is Performance with Purpose - our goal to deliver top-tier financial performance while creating sustainable growth and shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate.

    Why PepsiCo Design?

    At PepsiCo design, we have a saying: "We're crazy enough to think we can inspire the future." This is what drives us, in everything we imagine, develop and execute.

    Our goal is clear: to connect PepsiCo's beverage, snacks and nutrition portfolios, with today's hyper-connected, networked users and consumers hungry for meaningful, authentic and relevant brand experiences across multiple touch points and regions of the world.

    PepsiCo Design & Innovation is a creatively driven team that leverages the power of Design Thinking to solve brand and business problems that drive meaningful value and growth. Our mission is to elevate the role of design and design thinking as a function, process, mindset, and as culture in PepsiCo and the broader business world.

    We are a consumer-centric organization with a start-up mentality within our larger organization; we partner with world-class partners in Marketing, Insights, and R&D to strategically drive business results with purpose.

    Responsibilities

    • Accountabilities
    • Ability to drive creative explorations and stretch creative concepts, from brief to execution with emphasis on big picture vision and concept visualisation
    • Understanding packaging, brand design as well as spatial design, and ability to master problem identification
    • Partnering with individual brand teams to identify and codify experiential brand language through own-able materials, finishes, colors, lighting, sounds, scents and more.
    • Clearly communicating ideas through visualization and effective presentation to cross functional internal and external stakeholders
    • Sourcing and engaging external agencies, fabricators, architects, and producers
    • Effectively managing timelines and deliverables across multiple projects

    Qualifications

    • Qualifications
    • Strong portfolio which demonstrates breadth of experience and impeccable taste in design
    • 6+ Years relevant experience
    • BA required in related field (design, visual, industrial design) preferred.
    • Driven by curiosity and excitement to discover, explore new technologies and pushing the boundaries of art, design and creativity
    • Ability for high exploratory creative process via sketching and concept creation
    • Highly proficient in one or more 3D programs (SketchUp, Rhino, 3DS Max, C4D) and in one or more rendering programs (Enscape, Vray, Keyshot)
    • Proficient in Adobe CS and able to scale visual design equities to experiences
    • Knowledgeable in common production methods, materials, and technologies
    • Keen interest in latest trends across pop culture, fashion, art, design, music, and technology
    • Excellent communication, written, oral, and visual.
    • Self-starter, collaborative and iterative
    • Ability to work in fast-paced environment while maintaining a high standard of output
    • Willing to travel up to 20% of the time

    Extra Credit

    • Experience with any other areas of design a plus: Motion Graphics, Video etc.
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