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    Virtual Key Account Manager - London, United Kingdom - Affinity Petcare

    Affinity Petcare
    Affinity Petcare London, United Kingdom

    3 weeks ago

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    Description
    We are looking for an experienced Key Account Manager to join our Sales Team in the UK. Being responsible for strategic accounts, your mission will be to foster sales growth across key clients.

    You will be collaborating with trade marketing & marketing teams to support sell-out activities and ensure an outstanding point of sales execution, maximizing the potential of our brands through JBP (joint business plans) with our partners.

    This position reports to the United Kingdom Commercial Director and is located in our working Space in London (minimum 2 days a week)
    Reporting to the Commercial Director
    Responsible for the Key Account Management of several national specialty channel
    accounts (mainly Garden Center accounts) within the UK and Wholesalers
    Define, negotiate and execute JBP (joint business plans) with the assigned Key Accounts, maximizing joint business potential and aligning it with strategic priorities
    Build strong client relationships, through regular communication (remote and on-site)
    Track and report on the status of accounts from a sales (sell-in and sell-out), sales development KPIs and financial perspective
    Together with Sales Development and Marketing, prioritise category management and define and implement optimal assortment to maximise customers' full potential
    Working transversally with Sales Development, Finance and Operations to contribute to have an overall commercial vision of the Clients in charge

    Business development:
    prospection of new accounts, negotiation and opening
    Promotional calendar definition and promotional effectiveness analysis
    Customer Sell Out Data Analysis (and tracking implementation if required) for his/her own accounts
    Scenario Planning and Forecasting
    Promotional forms and forecasting / Calendars (with support of Sales Development)
    Managing Central Data Repositories
    Store visits as required
    BSc degree in Business Administration, Marketing or similar relevant field
    Proven work experience in Sales and/or Sales Development
    Experience with CRM and sell-out software highly valued (e.g. Salesforce)
    Understanding of sales principles and ability to deliver excellent customer experience
    Experience in grocery channel and/or Specialty Key Accounts highly valued
    Natures Menu is a rapidly growing pet food company. For more than 40 years we have been flying the flag for real pet food. Now, we are proud to offer an unrivaled range of raw and natural pet food for cats and dogs.

    Our animal-loving and expert team are all passionate about providing the quality nutrition that your pet deserves Our brands: Since 2019, Natures Menu became part of Affinity Petcare, a leading pet care company with over 1,100 professionals working from Spain, Italy, France and UK which supplies more than 70 countries.

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