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Manager, Account Executive - Manchester, United Kingdom - Webcertain
Description
As an Account Manager, you will lead seamless communication and successful implementation of digital marketing strategies by bridging clients and internal teams.
You'll take ownership of translating client objectives into actionable plans, cultivate strong relationships, and drive satisfaction within defined budgets, driving the agency's growth through the delivery of high-quality, client-centric digital marketing solutions.
Lead the communication and collaboration between the client and the digital marketing team as the primary point of contactConduct research and analysis to gain a comprehensive understanding of the client's industry landscape and current performance
Ensure realistic project and campaign goals are formulated and agreed upon
Independently develop and present digital marketing strategies and proposals aligned with client objectives
Take ownership of the creation of comprehensive and clear briefs for internal teams, detailing project objectives, KPIs, and requirements
Lead the execution of digital marketing campaigns across various channels
Analyse campaign performance metrics, identify areas for improvement and proactively recommend data-driven optimisations to enhance campaign effectiveness
Strategically distribute budgets across diverse digital marketing channels, ensuring optimal utilisation to achieve maximum ROI
Provide clients with regular updates on budget utilisation, showcasing your ability to manage financial aspects with precision and transparency
Take charge of managing the invoicing process and monitoring collections, ensuring timely payments, and handling any discrepancies
Coordinate efforts between clients and the digital marketing teams, fostering a cohesive and efficient collaboration that reflects your leadership capabilities
Keep abreast of industry trends, emerging technologies, and changes in digital marketing platforms
Make sure the team and clients are aware of industry changes relevant to their projects
Take the lead in networking and building connections
Independently represent the company in various forums, events, and client interactions, contributing to the growth of our client base
Solid understanding of digital marketing concepts
Ability to develop digital marketing strategies
Excellence in customer service
Experience in a digital agency environment
Ability to independently manage digital marketing projects
Mastery of Microsoft Office Package, especially Excel
Confidence in working towards financial targets and business development
Knowledge of SEO and various digital search marketing techniques and activities
Native or bilingual level of proficiency in a European language
At Webcertain, we believe working from the office has important benefits.
The office allows for regular in-person interactions with colleagues from your own team and others which help foster deeper professional relationships.
Furthermore, our offices provide an invaluable opportunity to acquire comprehensive understanding of our processes and services, which in turn leads to individuals having a greater chance to progress and for innovation to take place across our company.
We are happy to consider flexible working options, including part-time hours wherever this is practically possible.Webcertain is an inclusive employer and recognises the value of equality and diversity to change the way we recruit for the better.
We welcome all applications regardless of age, disability, gender identity or gender reassignment, marital or civil partnership status, pregnancy or maternity, race (which includes race, colour, nationality, ethnic or national origin and caste) religion or belief, sex, sexual orientation, or educational background.
We are proud to be a Disability Confident employer which makes the most of the talents people with disabilities can bring to the workplace.
Whilst your language skills are important to us - your nationality is not and we welcome candidates of all nationalities provided they have the right to live and work in the UK.