- Develop plans across all markets to maximise qualified traffic to the site.
- Development of Social Media strategy, working with the marketing, PR and Creative teams to adapt the program to specific market needs, linking to our overall brand programme.
- Optimise our media budgets by bridging online and offline and maximising regional and global synergies, developing value add buys and programs that target our consumer.
- Manage online team in the analysis of website performance
- Analyse Monthly E-Commerce data and develop specific actions plans to grow traffic & conversion.
- Experience with monitoring digital agency performance and conducting performance reviews where necessary Suitable candidates will need to have strong online marketing, content and product experience coupled with exposure to leading and developing a team. It would also be an advantage that candidates have had experience in managing P&L's. In return, the business and offers an opportunity for creative autonomy and an exciting working environment.
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Fella and Jones London, United KingdomHead Of e-Commerce/Director · Six-figure comprehensive package and benefits on offer. · Central London · Fella and Jones are delighted to be partnered with this Luxury Fashion brand at a time of exciting growth in the search of a Head of E-Commerce/ Director to join their London ...
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Head Of e-Commerce/Director - London, United Kingdom - Fella and Jones
Description
Head Of e-Commerce/Director Six-figure comprehensive package and benefits on offer.Central LondonFella and Jones are delighted to be partnered with this Luxury Fashion brand at a time of exciting growth in the search of a Head of E-Commerce/ Director to join their London HQ managing their global e-commerce channel including Europe, US and Asia.
Reporting into the Chief Commercial Officer, you will take full responsibility for the e-commerce strategy, inclusive of online Marketing, Content and full trade.
This is a highly exciting role as you will play a pivotal role in the overall assortment buy for the online shop along with the international expansion plans.
Your Role and Responsibilities –