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Global Commercial Sales Director - King's Lynn, Norfolk, United Kingdom - Kings Lynn Town FC
1 week ago
Description
A new era has dawned at King's Lynn Town FC. With new Asian investment and a desire for the club to gain promotion into the Football League, we are now seeking someone to head up our commercial side; someone who ideally has worked in the football league and is not frightened about taking a step down the league's ladder to build something quite special and develop a commercial arm that others can only dream of. We will look at exceptional candidates who have not worked in football as long as they have transferable skills into this dynamic arena.
The role will be to develop the global and UK sponsorship business for King's Lynn Town FC.
Develop sponsorship strategy, and identify local / regional / global sales opportunities for the club to fully maximize the utilization sale rate of the club's sponsorship assets including selling the stadium naming rights
Reporting to the Chairman, the Head of Commercial Partnerships will develop and own the sponsorship strategy and be focused on identifying establishing, and managing several value-added partnerships with partnership companies so that an annual revenue target is achieved
There is an emphasis on securing significant income and growing the offer while managing relationships and ensuring all sponsorships are delivered to the highest standard
Key responsibilities:
Meet all financial targets and provide well-researched, professional advice on all aspects of commercial development and sponsorship across the business
Identify and develop appropriate new sponsorship opportunities for the club. Where currently non-existent, find ways to build visibility and presence in new markets/industries such that new sponsors can be identified and developed
Maximize the strength of the brand and the potential of its external communication channels
Manage and deliver a growing come budget
Work with colleagues to develop propositions, scope proposals and oversee the "go-to-market" strategy for national sponsorships and then coordinate delivery to the highest standard
Ensure exception value for sponsors across all activities and champion high-quality account management
Develop the local/regional/global events sponsorship strategy and plans and oversee the implementation
Develop seasonal tickets program and VIP fans program. Oversee the development of all season ticket holder's and VIP fans relationships
Handle all contractual negotiations
Day-to-day management and development of communications teams such as marketing ops and social media teams
Work with the Chairman to set the vision for identifying new sponsorship opportunities
Take a data-driven approach to decision-making
Salary will be dependent on experience and will consist of a basic, bonus and commission.
Norfolk is a beautiful place to live with great beaches and countryside, and housing is well-priced compared to much of the UK.
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