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    Growth Marketing Manager - London, United Kingdom - HowNow

    HowNow
    HowNow London, United Kingdom

    1 week ago

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    Description
    We're looking for an experienced Senior Growth Marketing Manager to join us. Our pipeline is almost completely created by marketing so it's fair to say we take marketing seriously.

    Our priorities are to win on brand, deliver on the promise and become the most loved learning company on the planet.

    You'll be a data-driven marketeer, who has experience across the full-marketing mix, including paid media advertising, content marketing, social media, webinars and events, to continue building brand awareness, pipeline, and revenue.

    Alongside the opportunities to develop and grow your career, we're a fun and friendly bunch. Have a watch of the video below to get an understanding of what it's like to work here.

    You'll develop and execute comprehensive growth marketing &demand generation strategies to drive qualified leads, brand awareness and pipeline growth.

    You'll work across a diverse channel mix, including paid advertising SEO/SEO (managed in-house),content marketing and social media, webinars and events to design and execute a data-led campaign that drives sales pipeline

    You will collaborate with cross-functional teams including Product and Content Marketing, Sales and Customer Success, to align demand generation initiatives with business goals.

    You'll utilise a data-driven approach to continually analyse campaign performance, identify areas for improvement, and optimise tactics for maximum ROI.

    You'll develop compelling content and messaging tailored to target audiences and buyer personas.
    You have experience in leading the execution of demand generation strategies in B2B Marketing/SaaS
    You have experience with Paid Marketing channels
    You have experience driving results via multi-channel marketing (SEO, SEM, Paid Social, and Organic)
    Strong writing and communication skills

    You have passion for experiments and data: strong analytical skills with the ability to delve into the detail as well as see the bigger picture.

    You are experienced with marketing automation and CRM systems, preferably Hubspot which is what we're currently using
    You'll also receive a 10% performance based bonus on top.
    Hybrid working (2x a week in our London office, Tuesday and Thursdays) and flexible working hours
    No meetings from 2pm onwards on Fridays, for you to wind down for the weekend. Enhanced maternity and paternity policies which you can read about here
    25 days holiday, plus bank holidays and your birthday day off
    An enhanced employee pension scheme
    Private health insurance through Vitality
    An annual £500 learning and development budget
    Dog friendly offices - we love our pets
    Access to the very best learning platform out there (HowNow+) to keep you at the top of your game
    Cycle to Work scheme
    You'll be invited to a 45-minute video call with Dom, our Senior Talent Partner.
    # A task delivered to a panel that'll include Nelson Sivalingam (CEO and Co-Founder), Chris Chesterman (Head of Sales) and Gary Stringer (Senior Content Marketing Manager)

    #
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