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Peterborough

    Social Media Marketing - Peterborough, United Kingdom - Commercial Recruitment

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    Full time
    Description

    Social Media MarketingLocation :
    Peterborough ( Office based )

    Salary :
    £ £26000Essential : 1 year Paid Social Media Marketing experience required * Are you data focused with a keen eye for analysing campaigns? * Do you have a track record of creating and optimising successful performance marketing campaigns for clients?Your main focus will be effectively managing client campaigns with a focus on lead generation and maximising ROAS. Your day-to-day duties will include planning, executing, and optimising our paid advertising campaigns across various platforms, with a strong emphasis on Google Ads and Meta Ad Manager. The ideal candidate should have a proven track record of creating and managing successful campaigns that drive measurable results.
    Role * Create and implement comprehensive performance marketing strategies to achieve client targets. * Conduct keyword research, competitor analysis and audience targeting to inform campaign strategies. * Create and manage Google Ads and Meta Ad Manager campaigns from conception to execution. * Monitor and optimise campaign performance based on key metrics, including CTR, CPA and ROI. * Utilise data analysis tools to track, measure and report on the performance of digital marketing campaigns. * Manage advertising budgets effectively, ensuring maximum ROI and efficient use of resources. * Collaborate with the creative team to develop impactful ad creatives and landing pages.


    We are looking for:

    • Proven experience in planning, implementing and optimising marketing campaigns on Google Ads and Meta Ad Manager.
    • Strong analytical skills and the ability to interpret data to make informed decisions.
    • Proficient in using Google Ads, Meta Ad Manager and other relevant advertising platforms.
    • A track record of delivering measurable results and achieving target KPIs.
    Further Information * Casual dress * Tea/ coffee/snacks * On-site parking


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