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    Digital Marketing Strategy Specialist - Glasgow, United Kingdom - Thermo Fisher Scientific

    Thermo Fisher Scientific background
    Full time
    Description

    As part of the Thermo Fisher Scientific team, you'll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world's toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

    The job:

    The EMEA Life Sciences marketing organisation delivers more than $400M in revenue every year. The will be critical to the growth, optimisation, and development of the EMEA digital channels significantly contributing to the overall performance of the regional marketing team. This will be achieved through the strategic application of expert technical skills and knowledge across those channels working in partnership with corporate, global and regional marketing teams.

    This role will be office-based at our Inchinnan, Paisley office (near Glasgow), with the flexibility to work from home 1 day per week. Occasional travel may be required to attend off-site meetings and events.

    What will you do?

  • Develop and implement digital strategies, that engage current and prospective EMEA customers to drive successful business outcomes through multiple digital touchpoints and channels
  • Drive the adoption of digital technologies in EMEA across multiple digital marketing channels (SEO, SEM, Display, Social, Email)
  • Deliver digital strategy analysis and help provide insights to positively influence regional and global marketing campaign activities, ensuring their success and improvement for EMEA customers
  • Collaborate and influence across a complex and dynamic global, regional and corporate digital marketing organisation to anticipate, optimisation and evolve digital marketing strategies and


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