- Working closely with planning teams to translate client business goals and audience needs into meaningful content strategies
- Helping clients move from their strategic goals to content development, working closely with the content studio to produce effective content
- Leading teams in deep research on the content landscape to drive innovative, actionable content plans across web, social, influencers and partnerships
- Using data analysis, user research, benchmarking and auditing to inform strategic recommendations
- Briefing implementation of content strategies to internal and external stakeholders
- In-depth industry experience, ideally within an agency environment
- Experience with SEO content
- A solid understanding of digital media
- Strong writing and listening skills
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
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Content Account Director - London, United Kingdom - Publicis Content
Description
Job DescriptionThe Strategy & Consultancy team are the strategic leads for Publicis Content. In this important role, the Content Strategy Director is essentially a consultant to our clients, and the first contact point for client briefs, using search, social and other data sources to help clients make the right choices about how to approach the challenges of making and distributing content. Working with agencies across Publicis Groupe, you will give expert insight in how best to make brilliant content.
What will you be doing?
This Content Account Director role will be supporting Neom, an exciting city and region build in Saudi Arabia. Amongst other things, you'll be responsible for:
You'll get involved in ideation sessions and translate great conceptual ideas into actionable ideas, developing integrated content campaign ecosystems and associated measurement and learning plans to improve client performance. You will also manage 1/2 Content Executives and one Manager, supporting their development and aiming to get them ready for promotion.
QualificationsWhat are we looking for?
In this role, you'll bring your experience of working in a similar content consultancy type role along with a familiarity of recommending key content approaches to clients.
You'll have:
You'll also have a solid understanding of tools and metrics which can measure the effectiveness of content and understand how to report this back to the clients.
If this role sounds like the dream next step, then submit an application today - we have a two stage process for this role (with a possible additional final step) and we're happy to make any adjustments needed.
Additional InformationPublics Media has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
Full details of our benefits will be shared when you join us
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
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