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    Salesforce Marketing Cloud Specialist - London, United Kingdom - GOSH

    GOSH
    GOSH London, United Kingdom

    1 week ago

    Default job background
    Permanent
    Description
    Job Advert

    Marketing Cloud Email Specialist

    Are you enthusiastic about harnessing the potential of data-driven marketing to develop compelling campaigns?

    If your answer is yes, then you're the ideal candidate for our charity You will be joining an expanding CRM team, providing unparalleled opportunities for building and setting processes as you see fit. You'll optimise use of Salesforce Marketing Cloud, working with Salesforce and other stakeholders to troubleshoot technical issues and streamline cross-charity processes.

    As Marketing Cloud Specialist, you'll take a strategic and hands-on approach to digital product management, where you will be expected to own and develop product and data strategies, carry out A/B and multivariate testing, support up to 60 marketing cloud users, report on campaign performance and work closely with multiple stakeholders to develop a product roadmap for Marketing Cloud.

    Role Overview

  • Own the Salesforce Marketing Cloud roadmap, championing the in-platform data strategy and managing new capabilities
  • Work with the Salesforce & Data Marketing Teams to design, review and update automated integrated email journeys within Marketing Cloud
  • Utilize reporting and analytics tools within Salesforce Marketing Cloud to measure and analyse campaign performance.
  • Work with the Salesforce & Data Marketing Teams to improve the efficiency and effectiveness of email marketing and stewardship through the strategic use of Marketing Cloud software
  • Configure and customize Salesforce Marketing Cloud to align with the organization's marketing strategy to convert prospects

    • About You

  • Proven experience as a Salesforce Marketing Cloud Specialist with a track record of successful implementations
  • In-depth knowledge of Marketing Cloud functionalities, including Journey Builder, Email Studio, Automation Studio, and Data Extensions
  • Experience of developing product roadmaps and delivering product strategies
  • Experience working with a wide range of stakeholders to support their email campaigns
  • Salesforce Marketing Cloud Administrator Qualification

    • About the team

    The Salesforce Marketing Specialist will be part of the CRM team of 3 within the Marketing and Communications directorate.

    What we offer

  • 30 days annual leave (plus bank holidays), with the option to buy or sell up to 5 days
  • A flexible approach to working arrangements
  • Access to our enhanced pension scheme
  • Life assurance
  • Discounted season ticket loan
  • Access to various health and wellbeing schemes, including the employee assistance programme

    • Next steps and how to apply

    If you think this is the role and organisation for you, then we would love to hear from you. Please submit your CV and complete our short application form, along with a cover letter explaining why you would like to work for us and how you meet the requirements set out in the person specification.

    Closing date: 26th May 2024

    About the Charity

    Every day brings new challenges at Great Ormond Street Hospital (GOSH). Every day, over 750 seriously ill children from across the UK arrive for life-changing treatments. Every day, young lives hang in the balance as patients, families and staff battle the most complex illnesses. And every day, the brightest minds come together to achieve pioneering medical breakthroughs that change the lives of thousands of children – and change the world. This extraordinary hospital has always depended on charitable support to give seriously ill children the best chance to fulfil their potential. Without donations, Great Ormond Street Hospital Charity can't help fund ground-breaking research, advanced equipment, child and family support services, and the rebuilding and refurbishment of wards and medical facilities. Our staff help to raise these vital funds for the hospital. A better future for seriously ill children starts with you.

    Along with being awarded the 'Sunday Times Best Places to Work 2023', we were delighted to be recently awarded the Charity Times Fundraising Team of the Year 2023.

    Our commitment to Equality, Diversity and Inclusion

    A more diverse workforce will enable us to deliver even more impact and we particularly encourage applications from communities which are under-represented in the charity. This includes people from ethnically diverse backgrounds, disabled people or those with long-term conditions, LGBTQ+ communities, and those from less advantaged socioeconomic backgrounds. Further information on our EDI strategy can be found here.

    As a Disability Confident Committed Employer we are more than happy to make reasonable adjustments wherever possible throughout the recruitment process. For more information on this please contact

    Applications will be reviewed on an on-going basis and we reserve the right to close the role prior to the closing date, should a suitable applicant be found. Therefore, you are encouraged to apply right away, to avoid disappointment.

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