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    Paid Social Specialist - London, United Kingdom - Charlotte Tilbury Beauty

    Charlotte Tilbury Beauty
    Charlotte Tilbury Beauty London, United Kingdom

    2 weeks ago

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    Description


    As a Paid Social Specialist, you will execute our global paid social strategy and help drive growth under the direction of a manager.

    You will work within our performance marketing team, cross-functionally with other departments (broader digital, trade and global marketing) to design and implement paid social campaigns to support new product launches and always-on initiatives.

    Operating within a hyper-growth environment, you will be a key player in driving growth in brand awareness, new customer acquisition and revenue growth.

    This role is perfect for someone who is looking to expand on their existing paid social experience and take on a challenge.

    The role will be suitable for individuals who thrive in a fast-paced, dynamic, multi-tasking, and entrepreneurial environment.


    Key Responsibilities{{{{:
    }}}}Fully manage paid social campaigns, including planning, implementation, and optimization across multiple platformsLead data analysis and reporting to track performance against benchmark and recommend changes based on resultsTake ownership of the testing and learning framework, from developing hypotheses to testing, analysing, implementing successful results, and iteratingBuild a strong relationship with the content and creative team to create best-in-class assets for paid social campaigns that align with platform best practises and are optimised for local marketsAnalyse and leverage insights from organic/ influencer content performance to develop creative for paid adsAssist Paid Social Manager with budget management, identifying growth opportunities, and driving innovation (social commerce, virtual shopping)

    Collaborate cross-functionally (e.g., with e-commerce, paid search, CRM, and other teams) to drive customer growth, activation, and retentionReporting Relationships{{{{:
    }}}} You will report to the Paid Social Media ManagerRequirementsProven experience in Paid Social, preferably with a high-growth company or premium brandHands-on experience running campaigns across multiple paid social platforms (Meta, TikTok, Snapchat, Pinterest)Strong experience managing the creative/content briefing processExcellent analytical skills (pivot tables, Tableau, Looker), with the ability to manipulate data to identify and recommend optimization and growth opportunitiesProficient in Google Analytics and Tag ManagerExperience running DR campaigns driving sales/ ROAS is a mustExperience in social commerce and live shopping is a strong plusA flexible self-starter with a can-do attitude, willing to go the extra mile to deliver resultsExcellent communication skills, and the ability to translate complex channel level observations into actionable insightsA people person who can work independently and collaboratively with various stakeholders internally and externallyAbility to perform under pressure, tolerance for ambiguity, and readiness to adapt to changing priorities dynamicallyBenefitsGenerous staff discountGenerous product gifting25 days holiday plus bank holidaysHybrid, flexible workingDog friendly office on Monday and FridaysAccess to Tilbury Treats - discounts on everything from gym memberships to cinema ticketsOther fabulous benefits such as life assurance, birthdays off work and pension contributionAt Charlotte Tilbury, our mission is to empower everybody in the world to be the most beautiful version of themselves. We support this by encouraging and hiring people with diverse backgrounds, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees - and the candidates that take part in our recruitment process.
    WE WOULD LOVE TO WELCOME YOU TO OUR DREAM TEAM...APPLY TODAY
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