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    Digital Marketing Manager - West Midlands, United Kingdom - Network Marketing - Marketing Recruitment

    Network Marketing - Marketing Recruitment
    Network Marketing - Marketing Recruitment West Midlands, United Kingdom

    1 week ago

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    Job Description

    Job Title: Digital Marketing Manager

    Location: West Midlands, United Kingdom

    Salary: £40,000 - £45,000

    Company:

    We're hiring on behalf of a thriving e-commerce business based in the West Midlands. As a specialist travel operator, it caters to a diverse and growing customer base.

    Position Overview:

    We are seeking a talented and experienced Digital Marketing Manager to lead digital marketing efforts and drive online presence to new heights. The ideal candidate will be innovative, strategic, and possess a passion for digital marketing in the e-commerce space.

    Responsibilities:

    • Develop and execute comprehensive digital marketing strategies to increase brand awareness, drive traffic, and boost conversion rates across various digital platforms.
    • Manage and optimise digital marketing channels including SEO, SEM, email marketing, social media, and display advertising campaigns.
    • Analyse key metrics and performance data to assess campaign effectiveness and identify areas for improvement.
    • Collaborate with cross-functional teams including design, content, and product to ensure cohesive brand messaging and a seamless customer experience.
    • Manage external agencies.

    Requirements:

    • Bachelor's degree in Marketing, Digital Marketing, or related field.
    • Proven experience in digital marketing, preferably within the e-commerce sector.
    • Strong understanding of digital marketing channels, tools, and techniques.
    • Proficiency in Google Analytics, Google Ads, and other relevant digital marketing platforms.
    • Excellent analytical skills with the ability to interpret data and derive actionable insights.
    • Creative thinker with strong problem-solving abilities and attention to detail.
    • Excellent communication and interpersonal skills with the ability to collaborate effectively across teams.

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