- Brand Strategy: Develop and execute comprehensive brand marketing strategies that align with Nothing Technology's vision and values. Define the brand's positioning, messaging, and identity.
- Team Leadership: Lead, mentor, and manage a team of brand marketing professionals. Set clear goals, provide guidance, and foster a collaborative and creative work environment.
- Brand Identity: Oversee the development and maintenance of the brand's visual and verbal identity, including logos, design elements, and messaging.
- Campaign Development: Plan and execute innovative and engaging marketing campaigns to promote the brand. Collaborate with cross-functional teams to ensure consistency across all touchpoints.
- Market Research: Stay up-to-date with industry trends, customer insights, and competitive landscape to make data-driven decisions and adapt strategies accordingly.
- Brand Consistency: Ensure consistent and cohesive brand representation across all marketing and communication channels, including digital, social, print, and events.
- Budget Management: Develop and manage the brand marketing budget, ensuring cost-effectiveness and ROI for all activities.
- Performance Measurement: Establish key performance indicators (KPIs) and regularly assess and report on the impact and effectiveness of brand marketing initiatives.
- Bachelor's degree in Marketing, Business, or a related field. A Master's degree is a plus
- Proven experience in brand marketing and brand strategy, ideally within the tech or consumer electronics industry
- Strong leadership and team management skills
- Exceptional creativity and a keen eye for design and messaging
- Proficient in market research and data analysis
- Excellent communication and presentation skills
- Strong project management abilities
- Results-driven with a focus on achieving measurable outcomes
- A passion for technology and a deep understanding of Nothing Technology's brand and mission
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Lead Brand Manager - London, United Kingdom - Nothing Tech
Description
The Role:
We are seeking a passionate and experienced Lead Brand Manager to lead our brand marketing efforts. You will play a critical role in defining and shaping our brand identity and ensuring it resonates with our target audience. You will lead a team of marketing professionals to create and execute brand strategies that drive awareness, affinity, and growth.
Responsibilities:
Requirements:
We are an equal opportunity employer and will always promote a more diverse and inclusive environment. We are committed to being a welcoming employer for all candidates.
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