Jobs
>
Brighton

    Senior Marketing Manager - Brighton and Hove, United Kingdom - Informa Markets

    Informa Markets
    Informa Markets Brighton and Hove, United Kingdom

    Found in: Talent UK C2 - 4 days ago

    Default job background
    Full time
    Description
    Job Description

    What we're looking for:

    Informa Markets business unit Smarter Shows are seeking a talented and motivated senior marketer.

    They'll be ambitious, target led, with a background in B2B marketing within a commercial environment. This role is a based in Smarter Shows' divisional head office in central Brighton, East Sussex (with hybrid office/home working).

    The Senior Marketing Manager will be the senior marketer across a portfolio of market leading expo brands (primarily serving advanced manufacturing sectors in both North America and Europe). They will be responsible (working in partnership with the Marketing Director and Event Directors) for achieving defined business objectives, including the quality and quantity of expo attendees (attending the events within their portfolio). This includes the large-scale expo events within their portfolios, as well as digital offerings (webinars and special reports etc), delivered as standalone initiatives or as part of a campaign cycle.

    The Senior Marketing Manager will be expected to motivate, manage, and nurture Marketing Mangers / Marketing Executives / Marketing Assistants working within their portfolio.

    Growth is a key objective for Smarter Shows (growing existing shows and launching brand-new ones) and the Senior Marketing Manager will be expected to contribute through both marketing expertise and creative thinking.

    Stakeholder management is also a key component of this role, including internal stakeholders - working collaboratively with commercial, design and conference production teams - and managing relationships with external suppliers and event partners.

    Qualifications

    Key attributes and competencies:

    • 7 years + marketing experience (event marketing or business media experience essential)
    • Exposure to strategic marketing concepts or tasks conducted to identity strategic insights
    • Excellent written and verbal communication skills
    • A proven b2b copywriting background
    • Multi-channel campaign planning and execution experience
    • Excellent all-round digital marketing knowledge and hands-on channel expertise
    • Budgeting knowledge, including calculating / setting cost-per-acquisition figures (or similar).
    Additional Information

    Role Accountability and Duties:

    To plan, manage and oversee the execution of detailed multi-channel marketing campaigns, to achieve agreed pre-reg and visitor targets and objectives.

    To act as the lead marketer across a number of expo brands and events (TBC), ensuring delivered comms are appropriate, relevant, and aligned with the brand or event's commercial objectives / value propositions.

    To participate (as the senior marketer) in collaborative projects including audience expansion opportunities, show launches and digital initiatives.

    Core job spec: to generate expo-specific marketing strategies and objectives, create robust budgets (including cost-per-acquisition targets) and ensure audience acquisition, audience engagement, and lead-gen campaigns are executed on time, and to budget, including:

    • Strategic marketing planning
    • Audience mapping / analysis
    • Tactical campaign planning
    • MKT budget planning / management
    • Data preparation and planning
    • Campaign execution / management (multi-channel)
    • Ongoing campaign analysis
    • Campaign optimisation (to deliver efficiencies and increased levels of performance)
    • Post campaign analysis
  • Informa Markets

    Senior Marketing Manager

    Found in: Ziprecruiter UK C2 - 2 days ago

    Informa Markets Brighton, United Kingdom

    Job Description · There's no such thing as a typical Informa colleague... and that's how we like it. We're a diverse Group, with over 10,000 colleagues working in many different roles in one of six divisions and in over 30 countries. Each of us brings something different, a uniqu ...

  • Harnham

    Customer Marketing Manager

    Found in: Ziprecruiter UK C2 - 2 days ago

    Harnham Brighton, United Kingdom

    Job Description · CUSTOMER MARKETING MANAGER · UP TO £55,000 · HYBRID – BRIGHTON – 3 days a week in the office · THE COMPANY · This well-known travel and experiences business is expanding its CRM team and exciting times are ahead · THE ROLE · As the Customer Marketing Manager, ...

  • LHH Recruitment

    Marketing & Events Manager

    Found in: Click to Hired UK C2 - 6 days ago

    LHH Recruitment Brighton, United Kingdom Permanent, Full time

    Marketing & Events Manager - Brighton · Are you a super organised, creative, and passionate marketer ready to make an impact? Our client, an innovative hub for businesses in Brighton, is seeking a Marketing & Events Manager to drive engagement and attract progressive start-ups, S ...

  • Datamars

    Digital Marketing Manager

    Found in: Ziprecruiter UK C2 - 4 days ago

    Datamars Brighton, United Kingdom

    Job Description · Global Pet Tech Business – work alongside professionals who thrive on innovation · Lead, guide, shape - work as a team to create our digital landscape & global growth goals · Drive cutting-edge approaches that elevate our brand presence in B2C markets · As an a ...

  • Informa PLC

    Senior Marketing Manager

    Found in: Talent UK C2 - 4 days ago

    Informa PLC Brighton and Hove, United Kingdom Full time

    Job Description · What we're looking for: · Informa Markets business unit Smarter Shows are seeking a talented and motivated senior marketer. · They'll be ambitious, target led, with a background in B2B marketing within a commercial environment. This role is a based in Smarter S ...

  • LHH Recruitment

    Marketing & Events Manager (Permanent)

    Found in: Jooble UK O C2 - 5 days ago

    LHH Recruitment Brighton, East Sussex, United Kingdom

    Marketing & Events Manager - Brighton · Are you a super organised, creative, and passionate marketer ready to make an impact? Our client, an innovative hub for businesses in Brighton, is seeking a Marketing & Events Manager to drive engagement and attract progressive start-ups, S ...

  • OutOfOffice

    SEO and Content Marketing Manager

    Found in: Jooble UK O C2 - 2 days ago

    OutOfOffice Brighton, East Sussex, United Kingdom

    com are the world's largest LGBT travel company. com is the world's leading LGBTQ+ luxury travel company. With another year of growth on the horizon, as well as the introduction of new luxury travel projects, we are looking for an ambitious Content and Marketing Executive to join ...

  • Elite Staffing Solutions

    Commercial Account Handler

    Found in: SonicJobs Direct Apply UK - 4 days ago

    Elite Staffing Solutions Brighton, United Kingdom Full time

    Our client is a successful and renowned insurance broker offering opportunities for work/life balance, enhanced earnings and development. They deal with all types of general insurance and are passionate about providing a professional service with a personal touch. They are going ...

  • Gibson Search

    Production Manager

    Found in: SonicJobs Direct Apply UK - 6 days ago

    Gibson Search Shoreham-By-Sea, United Kingdom Full time

    Due to continued growth, a Production Manager is required in this niche market of Zone 1 engine conversions, being responsible for Production and Assembly, Safety, Quality, Lead time, On Time Delivery, Cost and Competitiveness, Flame Non-Transmission Testing (TNT) as well as prov ...

  • Tate Recruitment

    Marketing Manager

    Found in: Ziprecruiter UK C2 - 2 days ago

    Tate Recruitment Tunbridge Wells, United Kingdom

    Job Description · On-Site position Monday - Friday · Location: Tunbridge Wells · Salary: £35,000 - £40,000 · Excellent benefits package on offer including an on-site gym. · Our client is well established tailor-made Tour Operator and travel management company who are looking f ...

  • Markerstudy Group

    Marketing Manager

    Found in: Talent UK C2 - 3 days ago

    Markerstudy Group Royal Tunbridge Wells, United Kingdom Full time · Permanent

    Marketing Manager · Tunbridge Wells, Kent · We are seeking a dynamic and experienced Marketing Manager to lead our marketing for our UK and U.S teams, across product marketing, marketing communications, lead generation, CRM management and digital engagement. The ideal candidate ...

  • Reed

    Digital Marketing Manager

    Found in: Jooble UK O C2 - 3 days ago

    Reed Haywards Heath, West Sussex, United Kingdom Full time

    I am pleased to be supporting a local client with the search for a Digital Marketing Executive to join their team. This role involves a broad range of physical and digital marketing activities, supporting the company's commitment to excellence in design, manufacture, and customer ...

  • Tate Recruitment

    Digital Marketing Manager

    Found in: Ziprecruiter UK C2 - 2 days ago

    Tate Recruitment Tunbridge Wells, United Kingdom

    Job Description · On-Site position Monday - Friday · Location: Tunbridge Wells · Salary: £35,000 - £40,000 · Excellent benefits package on offer including an on-site gym. · Minimum skills and experience is essential for this role: · Proven track record in digital marketing · Goo ...

  • Fulcrum Strategies

    product marketing manager

    Found in: Ziprecruiter UK C2 - 5 days ago

    Fulcrum Strategies East Sussex, United Kingdom

    Job Description · PRODUCT MARKETING MANAGER · Specialist Coatings – Space & Automotive · Attractive Base + Benefits – South Coast · Formed a decade ago with VC backing, full niche market presence achieved within a 12 month period, and expansion into additional volume sector in ...

  • Honor Search Ltd

    Digital Marketing Manager

    Found in: Ziprecruiter UK C2 - 2 days ago

    Honor Search Ltd Crowborough, United Kingdom

    Job Description · (Social Media, Story marketing, Emotional marketing, Content, Email, SEO, SEM) · Digital Marketing Manager · Near Crowborough · up to £40k · 4 day week - Mon to Thu in office 9.5 hour days (Fridays OFF & Paid) · Company: · A leading family-owned business that ...

  • Blakeney Point Search

    Category Marketing Manager

    Found in: Talent UK 2A C2 - 1 day ago

    Blakeney Point Search Redhill, United Kingdom Full time

    Key Objectives*To drive sales and profitability through developing and managing category strategies based on category insight and consumer understanding*To influence customers to progress with proposed category opportunities*To build and manage a relationship with customers that ...

  • AXA

    Performance Marketing Manager

    Found in: Talent UK C2 - 3 days ago

    AXA Royal Tunbridge Wells, United Kingdom

    Closing date: 16/05/2024 Career area: Marketing & Communications · Specialism: Marketing & Communications (including Digital) · Salary: Up to £45,000 dependent on experience · It's an exciting time to join the Marketing team here at AXA Global Healthcare, as we have a new role ...

  • AXA Group

    Performance Marketing Manager

    Found in: Talent UK C2 - 3 days ago

    AXA Group Royal Tunbridge Wells, United Kingdom Full time

    It's an exciting time to join the Marketing team here at AXA Global Healthcare, as we have a new role created as a Performance Marketing Manager to drive the development and effective implementation of a lead generation plan, across the complete value chain for Individuals and SM ...

  • The William Reed Group

    Marketing & Membership Manager

    Found in: Jooble UK O C2 - 6 days ago

    The William Reed Group Crawley, West Sussex, United Kingdom

    We are the leading expert in the global Food & Drink industry. · In line with the Company's current Agile Working Policy, the successful candidate would be eligible to work part of the week from our Crawley office and to work remotely for the rest of the week. · Position : 6 Mo ...

  • Guild Care

    Events Fundraiser

    Found in: SonicJobs Direct Apply UK - 5 days ago

    Guild Care Worthing, United Kingdom Full time

    Job Title: Events Fundraiser · Salary: £31,245-£35,678, dependent on experience · Hours: Full-time (35 hours per week) · Are you a fundraising maestro with a passion for creating impactful events? Join us at Guild Care as our Events Fundraiser Drive change, combat isolation, and ...