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    Associate Director- Consumer Insights - United Kingdom - Kraft Heinz Company

    Kraft Heinz Company
    Kraft Heinz Company United Kingdom

    1 week ago

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    Description

    All posting locations: Chicago, Illinois, United States of America

    Job Function: 05 - Marketing

    Date Published: 29-Apr-2024

    Ref #: R-82037

    Description & Requirements

    The Associate Director Consumer Insights will advocate for our consumer, and orchestrate the innovation agenda for the Taste, Meals and Snacks(TMS) business unit brands in North America Including Kraft Mac and Cheese, Heinz Ketchup, Philadelphia Cream Cheese, Ore-Ida, Oscar Mayer Lunchables, Classico and many more You will identify, develop, and integrate consumer insights throughout these businesses to drive a growth mindset and agility while championing our consumer-obsessed culture. This leader will partner with the Global innovation CIS team leads and the NA CIS business unit team leads, driving alignments and findings across to optimize and increase brand and category success. The Associate Director will have accountability for custom strategic market research and must also draw from a variety of information sources and internal/external resources to develop insights that provide a competitive advantage to the Kraft Heinz innovation agenda.

    The Role – Key Skills:

    Strategic : Be a key strategic business partner to Marketing team and a transformational leader. Demonstrating understanding of the consumer, research methodologies/techniques, standard processes and experience to drive the business forward

    Influential : Influence at all levels of organization (above & below) and work seamlessly with cross-functional teams

    Impactful : Influence "so-what's" by making actionable recommendations routed in deep understanding of marketing, business and consumer

    An Owner : Be versatile with agility think and act like a start-up, and build out a function against a blank slate without buying pre-packaged solutions or methodologies.

    Flexible : Be flexible and creative to adjust to changing priorities and business challenges. Manage ambiguity, while showing strong drive for results and project leadership skills; Highly adaptable, works well in an environment of change

    Strong Communicator : Showcase strong interpersonal skills through distilled clean/concise insights that drive empathy and storytelling behaviors though the organization

    Self-motivated : Ability to handle many workstreams, challenging priorities and distill a plan that can be implemented for the team

    Analytical : Ability to see through data and recognize patterns to advise brand actions

    Collaborator : Team player, thrives in a fast-paced entrepreneurial environment

    Coach & People Leader :Share knowledge and develop a high-performing team

    Curiosity & Action: High degree of intellectual curiosity and creative insight, coupled with a drive for actionable, tangible results

    Influence: Ability to influence at senior levels of an organization and drive focus and impact

    #J-18808-Ljbffr
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