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    Head of Marketing - London, United Kingdom - Jigsaw

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    Description

    About us

    At Jigsaw, we're on a mission to transform the way professional services and financial institutions work. We do this by helping our clients organise, visualise and use their data (think Figma or Canvas but for the 'City'). Our clients include the world's biggest consultancies, leading financial institutions and top law firms.

    Jigsaw was founded by two seasoned entrepreneurs, Stephen and Travis. This is their second venture together; their first was acquired by a US private equity firm and went on to become a billion-dollar company and a household name in professional service firms across the world. Jigsaw is now on a growth trajectory few Series A companiesachieve - putting us in the top 10% of SaaS companies globally. Today we proudly serve thousands of users from over a hundred businesses worldwide, who love our products and use them everyday.

    But we're only getting started We have ambitious goals and we're looking for talented people to help us achieve them.

    Why join us?

    We're not about the corporate grind; instead, we thrive on creativity, enthusiasm, and a touch of humour to make magic happen.

    We hire people with high ownership and a bias for action. Then we trust and empower them to do their best work.

    We are seeking an experienced and strategic Head of Marketing to build and lead our marketing team. This is a growing team, therefore the Head of Marketing will be very hands on, and enjoy managing a wide variety of tasks. The ideal candidate will be responsible for overseeing and executing comprehensive global marketing initiatives, with a focus on demand generation, events, brand building, and enterprise B2B marketing. This role requires a proven track record in developing and implementing successful marketing strategies to drive lead generation and brand awareness. You will work closely with, and report into our Co-Founder & CEO on marketing strategy to ensure the business goals are achieved.

    Key Responsibilities:

    • Develop and implement demand generation strategies to drive customer acquisition and revenue growth.
    • Collaborate with cross-functional teams to create targeted campaigns and programs that resonate with our target audience.
    • Analyse and optimise marketing campaigns for effectiveness and ROI.
    • Plan, coordinate, and execute events that align with business goals, including industry conferences, webinars, and product launches.
    • Leverage events to build relationships with key stakeholders and generate leads.
    • Develop and execute a comprehensive marketing strategy aligned with company objectives.
    • Be up to date with industry trends, market dynamics, and competitor activities
    • Work closely with the leadership team to align marketing efforts with overall business goals.
    • Implement lead generation programs to capture and nurture prospects throughout the sales funnel.
    • Ensure consistent brand messaging and adherence to brand guidelines across all marketing materials and channels.
    • Define and maintain the brand's tone of voice to create a cohesive and compelling brand identity.
    • Drive brand awareness through various channels, including PR, thought leadership, and strategic partnerships.
    • Lead B2B marketing initiatives targeting enterprise-level clients.
    • Build out a marketing function over the next 12 months and manage a small team

    You will have

    • Proven experience in a global senior marketing role with a focus on demand generation and B2B marketing. (preferably UK and US experience)
    • Strong understanding of enterprise B2B marketing strategies and tactics.
    • Previous experience managing a small team of at least 2- 3 marketers
    • Exceptional communication and interpersonal abilities.
    • Analytical mindset with the ability to leverage data for decision-making.
    #J-18808-Ljbffr


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