Jobs

    Operations Marketing Manager - Manchester, United Kingdom - Lunio

    Lunio
    Lunio Manchester, United Kingdom

    4 weeks ago

    Default job background
    Description

    The Senior Manager Marketing Operations is a brand new, strategic and critical role to support the rapidly scaling and ambitious business and marketing team.

    Reporting to a VP Marketing who is passionate about using data and technology to define and prioritise the problems we are solving, to make smart decisions, to drive efficiency, to define targets and hypotheses and to measure the impact of programs so the team can learn and refine - but until now, the skills and bandwidth have not allowed that vision to become a reality.

    5+ years of marketing experience in the software industry in marketing operations positions
    ~ Deep knowledge of SFDC, GA, Excel and BI a must
    ~ You're data obsessed - You are analytical, but are able to find the stories and insights in the numbers and translate data into actionable recommendations (and communicate them)
    ~ Manage analytics, reporting, and team dashboards to measure marketing effectiveness and pipeline/funnel health, promoting a data-driven culture and alignment across the revenue team
    Provide insights to stakeholders in the business and recommend potential strategies
    Support the team in A/B testing and experimentation for continual campaign optimisations
    Represent Marketing on the commercial systems steering committee as key stakeholder to evaluate and agree objectives and plans to implement, and manage marketing technology systems to improve marketing efficiency and performance, such as ABM and CDP in partnership with Head of RevOps
    Identify, troubleshoot, and correct any lead flow and attribution issues between HubSpot and Salesforce working in partnership with RevOps
    Data Optimisation and Governance
    Optimise our prospect and customer database including consent, lead enrichment, cleansing and segmentation
    Be the champion and driver for data privacy and a first party data strategy

    Support the Marketing team with technical elements of campaign set-up where required and ensure results are tracked and measurable.

    Own and optimise the lead management process and operational interlock with sales to enable the fast, consistent, and accurate lead follow up and CRM hygiene.

    We are a diverse team of marketers and technologists who are dedicated to providing advertisers with a true picture of what they're paying money for, and to give them the insights to make better decisions for their PPC strategies.

    We're making the internet a more reliable place for everyone trying to grow their business by getting rid of fake clicks, traffic, and leads.

    We care about being a diverse and inclusive team of talented individuals who are brought together by a drive to deliver great results, work efficiently, and to challenge the status quo as much as we each challenge ourselves.

    We promise to celebrate what you achieve for the business, to give you the space to be authentically yourselves, and to always support your growth.

    We have headquarters in Manchester City Centre, and offices in London, although we have set our sights on being one of the biggest SaaS names on this side of the galaxy.


    Hybrid Working:

    In office collaboration two days a week to work closely with your teams and working from home the rest of the week if you choose to.

    ~ Commuter Contribution (up to £300pm dependent on location) - benefit from subsidised travel, to support with your in office days
    ~ Extended Parental Leave:
    Extended paid time off to spend quality time with family
    ~ Employee Assistance Programme (via Health Assured): which includes 24/7 Counselling, Online Wellbeing portal, Legal & Financial support and Mental Health & Wellbeing app.
    ~22 days holiday (plus public holidays): You'll work hard at Lunio, but you'll be rewarded with plenty of time to recharge
    ~£500/year wellbeing allowance:

    Private Healthcare, Spa Treatments, Gym Subscriptions, Physiotherapy, Mental Health Support - anything to help you relax and unwind, we'll cover it up to £500/year.

    This can also be used against our Bupa private healthcare scheme.
    ~ Seniority level Mid-Senior level

    Employment type Full-time

    Job function Marketing
    Industries Software Development, IT Services and IT Consulting, and Marketing Services
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