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    Paid Social Executive - London, United Kingdom - 3Search

    3Search
    3Search London, United Kingdom

    4 days ago

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    Description

    Senior Paid Social Executive Online Marketplace £45,000London - 2 days a weekI am currently working with one of the UK's fastest-growing businesses, they are a leading name in the automotive online marketplace space and have had some impressive growth to date.

    Due to growth, they are looking for a Senior Paid Social Executive to join their team.


    The Job Role:


    Reporting to the Head of Digital, you will play a key role in improving the bands online presence, ensuring that we optimise appropriate social channels to enhance brand awareness, increase customer engagement and drive business growth.

    You will own activation of Paid Social activity, delivering consistent and compliant messaging to our target audiences in support of the overarching digital strategy.

    You will run and optimise accounts across all social platforms, including YouTube, Facebook and Instagram to achieve business KPIs, and work in collaboration with our media agency to deliver YouTube campaigns (premium inventory).You will work closely with the Brand/Creative/Content teams to develop creative assets for new campaigns/testing.

    Experience in a Paid Social (direct response campaign execution) role working on an ecommerce account (agency or in house).Have hands-on, working knowledge of Facebook Business Manager, including knowledge of feed-driven advertising on Meta.

    Be able to configure and manage existing Facebook campaigns and aid the creation of other Paid Social marketing initiatives. Have experience activating and optimising YouTube campaigns in Google Ads.
    Be able to generate weekly and monthly business reports and analysis.

    Monitor and evaluate performance across the major social platforms, to inform Paid Social strategy/planning (which you will own).Strong Microsoft Excel skills and high proficiency with numbers - we are highly data focused and you must be comfortable in producing detailed analysis.

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