- Be the voice of consumers for our meals jewels across Beanz, Soups, Baby Food and Pasta, reporting directly into the Meals Director and sitting in the "Meals Leadership Team"
- Turn consumer, trend and business performance data into compelling insights, which are actionable & relevant
- Collaborate with category & marketing teams, agencies & the regional insight team to bring one view of the consumer from a range of different data sources to make more informed and consumer led decisions
- Measure the impact of marketing by tracking brand performance, competitor activity and campaign evaluation
- Find opportunities to drive further growth, including category development and innovation
- Designing, delivering, and reporting on a range of continuous and ad hoc research e.g. concept & copy tests
- Degree level education
- An experienced analyst with established track record in consumer insights, interpreting data into meaningful information and actions
- Highly proficient consumer researcher displaying a broad & diverse range of knowledge/application skills across the full range of consumer research disciplines (qualitative & quantitative, continuous & ad hoc)
- Commercially minded, understanding marketing principles and how brands are managed in order to grow
- Highly numerate with advanced analytical skills & ability to prepare reports and presentations to tight deadlines
- Ability to Simplify We like to keep it simple. And to execute fast. Your ability to simplify will be highly appreciated, when you translate complex numerical data into easily understandable formats
- Effective Communicator Strong, credible and clear communicator with an ability to work across function & geography through excellent interpersonal skills
- Strategic thinker A solution-orientated person who can identify opportunities
- Analytical A natural storyteller with the ability to interpret large amounts of data
- Curious, open, creative You are forever looking for new ways to overcome challenges & to continue learning
- Resilience You don't get easily stressed by pressure, a demanding and dynamic environment is what keeps you energized. You're able to bounce back after a disappointment or set back, big or small. And always continue to move onward & upward.
- An ambitious employer; we want to the best for you and your development;
- Ownership from Day 1; we take big bets on people through giving them big challenges;
- An accelerated career trajectory which few other companies can match;
- A competitive salary and above-market bonus structure;
- An environment to learn and develop in a daring and driven workplace;
- Always room for new ideas; if you have an excellent idea, let us know We are obsessed with continually improving.
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Insights Manager, Northern Europe - London, United Kingdom - The Kraft Heinz Company
Description
Description
About the Position
We have an excellent opportunity available for an experienced Consumer Insights professional to make a difference at Kraft Heinz. lies within the NE Category structure (UK, Ireland and Nordics).
You'll be working in an impactful team, alongside peers always trying to reach the next level. You'll be reporting into the Meals Director NE. Get ready for a lot of exposure to senior internal stakeholders across our Northern Europe business.
In brief, you will be supporting the Meals Director, to drive demand and grow consumption of Heinz by putting consumers at the heart of everything we do and helping to connect all the dots across our business.
Main Responsibilities
Qualifications
Hard Skills
Professional Attributes
What we offer you
Location – The Shard
Location(s)
London - The Shard
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