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    Head of New Business - London, United Kingdom - Ecotricity

    Ecotricity
    Ecotricity London, United Kingdom

    1 week ago

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    Description
    About The Role Green Knight Studios is looking for a Head of New Business to join our team in Stroud. As Head of New Business, you will be responsible for creating and refining our new business strategy to develop a robust new business pipeline. You will manage a mix of inbound and outbound marketing, work with our list of already established partners and clients, and also work with analytics to target potential clients. You will understand the agency landscape and thrive in developing agency-client relationships. You'll be well versed in the agency's mission, our services and case studies to match both client and agency business objectives. You will promote and represent the agency and will often be the first point of contact for a potential client. What you'll do:
  • Co-creating the agency's new business strategy for the fiscal year and presenting this to the senior leadership team for approval.
  • Translating agency objectives and targets into annual plans; identifying particular sectors, types of work and a plan for targeting this desired client list.
  • Representing the agency as the first point of contact for prospective clients; understanding their needs and objectives and presenting this to the leadership team.
  • Supporting the refinement and roll-out of the agency new business development process. Managing the new lead capture process qualifying and prioritising opportunities.
  • Tracking the agency wins and losses and review performance; conversion rate and costs.
  • Leading and owning the business development plan and agreed levels of income generation.
  • Developing and maintaining current knowledge of the creative landscape and competitive activity.
  • Presenting the agency's USP and positioning the agency to maximum effect.
  • Influencing prospective client engagement.
  • Establishing the fee for a pitch with the Finance Head in partnership with the creative team.
  • Identifying event opportunities to target prospective clients, possibly in conjunction with the agency marketing team.
  • Ensuring that there is no conflict of interest in working with a potential client.
    • About You What we're after for the role:
  • A hard-working, proactive, detail-orientated and highly-organised person — we are a small team, but work extremely hard to make every client relationship and project a success.
  • A team player that will fit into our planet-first, collaborative team.
  • Significantly experienced in business development and income generation management. You will understand the agency's financial model and can make appropriate commercial decisions such as whether to accept a client's terms.
  • Are well versed in the agency's products and services and can present these to prospective clients.
  • Confident in assessing a client brief to determine a match between the client objectives and the agency's capability to deliver on the brief.
  • Confident in knowing when to make an informed decision to say no to a client brief.
  • Skilled at relationship management; identifying prospects, responding to prospects and supporting the team to convert prospects into clients.
  • A good strategic thinker, with the ability to undertake strategic planning.
  • Strong influencing ability and gravitas for internal and external engagement. Skilled at establishing and building an empathetic and commercial relationship.
  • Highly collaborative as they are required to work across the agency.
    • What we're after for the agency:
  • A desire to good design for good people.
  • To have a strong desire to have positive impact on the planet through design.
  • A designer with a thorough love of design.
  • A magpie.
  • Someone interested in more than just design.
  • A focused and driven character.
  • Can-do positivity and optimistic attitude (something we share with our clients).
    • About Us

    What's in it for you...

    Healthcare plan, life assurance and generous pension contribution
    Volunteering day
    Hybrid working
    Various company discounts (including shops, days out and events)
    Holiday of 25 days (plus bank holidays) & ability to buy/sell days
    Cycle to work scheme, car pooling and onsite parking available

    As a valued member of the team you will be supporting the Group Environmental policy and its associated targets to make the Green Britain Group net carbon neutral by 2025

    About Green Knight Studios: We are a planet-first creative agency with a track record designing and developing sustainable brands for a greener world. At Green Knight Studios, we're on a crusade to make a positive impact on the planet and all the living things that call it home. We are an activist agency specialising in brand design and using creativity to help fight the climate crisis and ecological emergency. As part of the Green Britain Group, we offer a range of creative services for companies who take sustainability seriously. Our clients are either already operating sustainably or are environmentally and ethically conscious organisations who want to go further than they already do. Find out more here: Our story — previously Knight Studios, we were founded in 2010, assembling a team of talented creatives and technologists to strategically develop brands and campaigns for a wide variety of clients from local start-ups to global organisations. As a design studio, we had a wider focus and worked for clients such as Adidas, The North Face, Nike, Google, Skullcandy, Chelsea FC, Pfizer, Samsung, Intel, Redbull, Twitter, Facebook, YT Industries, Burts Bees, Kettle Chips and more. We are an equal opportunities employer and is committed to providing equality for all.
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