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    Global Retail Media Networks Manager - London, United Kingdom - Haleon

    Haleon
    Haleon London, United Kingdom

    1 week ago

    Default job background
    Full time
    Description

    Hello. We're Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we're improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What's more, we're achieving it in a company that we're in control of. In an environment that we're co-creating. And a culture that's uniquely ours. Care to join us. It isn't a question.

    With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business.

    This is an exciting time to join us and help shape the future. It's an opportunity to be part of something special.

    About the role

    To maintain and grow market share, FMCG brands must be present in online retail channels. Haleon believes 10-15% of future revenues will come from this space and as such retail media plays an integral role. With investment in retail media growing 10% YoY and predicted to surpass TV investment by 2028, Haleon requiresexpertise in this field.

    The role will be part of the Global Media team, reporting into the Retail Media Director, within the wider Marketing Service organisation.

    As a Retail Media NetworksManager, responsibilities will include supporting the delivery and implementation of the strategic retail media network, helping markets implement best practice optimisations, managing the attribution models, identifying future retail opportunities, building capabilities in nascent markets and supporting the Retail Media Director in day-to-day projects.

    Keyresponsibilities

  • Develop retail media network understanding and capabilities, sharing best practice with our market teams.
  • Understanding and mapping market landscape, growth trends, partners, emerging strategies
  • Build & run in partnership with our Insights & Analytics team, the Global learning agenda for Retail Media with A/B tests
  • Identify opportunities to scale up the learnings in another market/region
  • Develop activation best-practices for emerging channels/media
  • Ensuring foundational understanding is included x-functional teaming, optimization, content, measurement, data sharing, etc.
  • Lead & follow the implementation of the retail media network strategy and tactics based on market maturity curve
  • Ensure consistent deployment and compliance with the Retail Media approach, process, and analyses
  • Codify approaches into playbooks, test & learns and ways-of-working
  • Guide local teams in establishing action plans to deliver brand growth, in alignment with KPIs, and an operating rhythm to assess progress
  • Actively push a culture of performance through agency management/renumeration, clear testing
  • Drive partnership with Commercial Excellence regional teams, Category teams, Insights & Analytics team, partner media agencies, key Retail Media providers

    • Qualifications and skills

  • Demonstrable Retail Media knowledge – at global level – and ideally experience in dealing/managing some of the key ones (AMZ/Citrus/Criteo/TikTok...)
  • Media strategy experience with emphasis on planning and cross channel investment.
  • Strong customer/partner knowledge at Global level – from initial conversation to partnership build
  • Simplify the complex for faster adoption such as new processes, playbooks, tests
  • Drives marketing growth within retail media networks. Extends marketing reach and connection into new and emerging areas. Global scope across many retailers. Highly skilled in media (specialist) and data driven.
  • Strong influencing skills – ability to breakdown barriers in local teams, bring multiple Business Units on the journey, simplify the complex to help each BU (with different levels of maturity) and advance at the right pace & with their context.

    • Diversity, Equity and Inclusion

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

    We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

    We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    Care to join us. Find out what life at Haleon is really like

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

    Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

    Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon's compliance to all federal and state US Transparency requirements.

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