- Help the clients set their strategic goals and operationalize them into content development, working closely with the on-the-ground content studio to produce effective content
- Manage daily check-ins with the teams creating web and video content, to ensure that it is made in line with strategy, and that the right skillsets are engaged across the process
- Lead teams in deep research on the content landscape to drive innovative, actionable content plans across web, social, influencers and partnerships
- Own relationships with multiple senior stakeholders
- Develop integrated content campaign ecosystems and associated measurement and learning plans to improve client performance
- Experience with working to tight deadlines on complex client accounts
- Experience with content marketing (B2B desirable)
- Experience leading multi-disciplinary teams
- In-depth industry experience, within an agency environment
- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
- BENEFITS 24/7 helpline to support you on a personal and professional level.Access to remote GPs, mental health support and CBT.Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
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Business Director - London, United Kingdom - Publicis Content
Description
The Strategy & Consultancy team are the strategic leads for Publicis Content. You will be the lead on our largest client, NEOM. You will lead a team of c7 people, across multiple strategic and operational workstreams, and own the relationship with the marketing clients who are working on the biggest and most exciting project in the world. Your team will use search, social and other data sources to help clients make the right choices about how to approach the challenges of making and distributing content. You will lead multiple strands, from high level strategic thinking with senior clients to briefing and managing content creation end-to-end.
What will I be doing? In this role, you will hold operational leadership across the full range of content creation required to launch a new semi-independent country - the work will involve planning, briefing and measuring a range of content in collaboration with multiple client needs. Within this, you will: