- campaign management in particular working with agencies to run paid campaigns
- advertising best practices (LinkedIn, Google Ads, Facebook ads)
- Engine Optimisation for international websites (outside of the Americas)
- webpage creation (Unbounce/ Instapage/ Marketo Landing Pages)
- collaboratively with the local marketing managers and with the corporate ops teams to consult on improving creative and campaign asset effectiveness
- monitor campaign performance, analysing the data, and adjusting approach to achieve set key performance indicators
- as a digital leader within the team, taking responsibility for exploring and unlocking performance metrics that can enable a move to informed campaign creation
- and PowerBI deep understanding with history of CRM data management
- management and robust project management
- to balance multiple stakeholders and departments to push for success
- to detail, accuracy, and creative quality (pixel perfect)
- communication skills with a creative edge and graphic design flair
- to think strategically and take the initiative
- years' experience in digital marketing
- track history in developing digital growth strategies across EMEA and APAC
- experience in working with marketing agencies
- knowledge of SEO tools, digital marketing best practices and implementation
- (though not essential) Marketo base knowledge for email and nurturing
- in SaaS and/or CX industry (advantageous)
- in a relevant field
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Digital Marketing Manager - London, United Kingdom - The Digital Recruitment Company
Description
Job DescriptionDigital Marketing Manager
Job Type: 12-month Contract
Location: London- Hybrid
Salary: DOE
Consultant: Mags Rendle
Great opportunity to work for a world class business.
The Organisation
This is a fantastic opportunity to work with a worldwide leading provider of both cloud and on-premises enterprise software solutions that empower organisations to make smarter decisions based on advanced analytics of structured and unstructured data.
They are helping organisations of all sizes deliver better customer service, ensure compliance, combat fraud and safeguard citizens. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, are using their solutions.
The Role
We are seeking a superstar B2B Digital Marketing Manager to join the most exciting global technology company in the CX space, based in the heart of London. Reporting to the VP of International Marketing, the contract role is an exciting opportunity for someone who has at least 7 years of digital marketing under their belt and wants to take on a hybrid strategic & implementation role for owning Digital Marketing across EMEA and APAC regions.
With UK, ANZ and Japan taking priority, this role will review the current digital activity, create a long-term action plan for turbo-charging growth, lead the International GTM, own and implement omnichannel campaigns and work with the corporate and local marketing teams to drive success.
This is not just a strategic role – we are looking for a do'er who will go above and beyond to create success and make things happen. You will be measured by your campaign and salesforce results and as the International Digital Marketing lead you will be highly motivated to lead pipeline growth coming from web, advertising, search, social and email. We are looking for a process-orientated individual who lives and breathes the fundamentals of digital marketing while innovating and taking bold action for achieving success.
What you'll be doing:
Digital marketing omnichannel strategy and implementation
Reporting
Work skills
Qualifications and education requirements
Why apply:
The Company: Join some of the industry's most creative minds. Their global team of professionals are always encouraged to keep up with the latest technological and business advances, which ensures both our market leadership position and your professional growth.
People: They are working with organizations of all sizes to create extraordinary and trustworthy customer experiences that build deeper brand loyalty and relationships that last. But, of course, world-class cloud software and incredible customer experience don't build themselves. Every success starts with the passionate, collaborative people who work there—all committed to pushing the envelope of what technology can do for their customers, while also striving for individual and collective growth.
Culture: Be part of a working culture based on respect and teamwork, that strives for excellence and encourages everyone to give of their best, aim high and get the job done.
Apply below And Mags will be in touch to discuss the role further.
The Digital Recruitment Company is an Employment Business for interim, contract and temporary recruitment and acts as an Employment Agency in relation to permanent vacancies.
To apply for this role please contact us at:
Mags Rendle