Marketing Executive 2024 - Glasgow, United Kingdom - AAB

AAB Glasgow, United Kingdom

1 week ago

Full time

Description

AAB is a tech-enabled business critical services group providing audit and accounting, tax, payroll and HR, outsourcing and advisory solutions globally. We help our clients manage the critical elements of their business – its people and its finances – by providing resources and technology that ensure things run smoothly no matter what hurdles they encounter.

The team

At AAB we pride ourselves on providing everyone with an inspiring career opportunity. Our culture keeps the layers simple and the relationship personal. We know that our success is down to one thing, our people, and we make sure looking after our people is at the heart of everything we do.

Does AAB sound like a good fit for you? We have a vacancy for a Marketing Executive to join our Marketing team at AAB. One of the key focus areas of this role will be email marketing which will give you an opportunity to lead and develop a growing area of focus across AAB Group and all businesses within it.

The role

Main Duties Include:

Provide email marketing support to AAB Group, and all businesses within it.
Collaborate cross-functionally to understand key messages and goals, advising on the best content activities to bring these to life across campaigns and channels.
Provide email marketing support to AAB Group by creating compelling campaigns, newsletters, and automated emails.
Manage lead generation workflows including the process of managing leads, enquiries, and follow up.
Research new and engaging email marketing tools and techniques and analyse competitor activity to enhance current practices across AAB Group, ensuring all areas of the Group are working in a consistent and streamlined manner.
Carry out performance reporting to measure effectiveness of all email marketing activity, analysing results to inform best practice.
Collaborate with other team members to establish best practice for omni-channel cross over.
Support brand development and implementation ensuring the AAB brand guidelines are maintained across all channels.
Manage the cascade of news and important information across AAB Group.
As a member of the AAB Group Marketing Team there will be a requirement to assist the marketing, events and business development team with additional tasks and projects as they arise.

Experience and skill set required for the role

Experience of digital marketing communications, social media and/or content creation, including measurement and reporting.
Excellent proofreading skills across multiple formats.
A client focused and results driven mindset with the ability to identify opportunities.
The ability to work effectively across functions – a good relationship builder at all levels.
Excellent organisational skills.
Ability to work on own initiative and to tight deadlines.
Self-motivated, with an ability to develop ideas into practice.

Benefits

Over the years, AAB has been recognised for its excellent working practices by some of the most prestigious award bodies in the UK. We pride ourselves in the fact that our approach across the AAB Group has gained an excellent reputation and is loved by our employees.

Some of our benefits are:

Hybrid, agile and family friendly working practices to enable you to manage your work life alongside your home life
Full payment of Private Healthcare for you and your family
Private Dental Care
Workplace pension
Enhanced Maternity and Paternity Pay
Ongoing personalised coaching and mentoring programmes to maximise your potential
Regular updates from our Health & Wellbeing team, access to all Headspace resources and Employee Assistance Programme as well as access to trained Mental Health First Aiders
We're energetic people who like nothing more than having a bit of fun; with our Social Club organising frequent staff events and initiatives
Volunteering leave through the Anderson Anderson & Brown Charitable Initiative (AABIE)
Financial rewards for helping AAB to grow our client portfolio
Reimbursement of your professional subscription and fully funded study leave for all students
Life Assurance
Generous Employee Referral Bonus
Paid sick leave
Cycle to Work Scheme
Dress for your day
Various groups to become involved in such as LGBTQ+, Environmental, Social and Governance, Working Families and Menopause
Regular communication from our leadership team regarding AAB Group activities and initiatives

At AAB you will have tremendous opportunities that will meet your career aspirations, working in a progressive, energetic and stimulating environment alongside supportive and engaging professional teammates.