Jobs
>
London

    Performance Marketing Lead - London, United Kingdom - abrdn

    abrdn
    abrdn London, United Kingdom

    5 days ago

    Default job background
    Full time
    Description

    Job Description

    Role Title: Performance Marketing Lead

    Contract Type: 12 month FTC

    Location: London

    Finimize are currently seeking a Performance Marketing Manager/Lead maternity cover to join our team and support B2C and B2B growth across the business.

    You will join an established but extremely valuable Performance team whose goal is to support growth with testing & scaling current platforms, while introducing new & existing advertising spaces.

    Are you a numbers driven individual who enjoys discovering new things? Do you have a quirky creative side of you which you want to explore further? If so, you will love it here at Finimize.

    Our product:

    We're building the world's largest finance community, plus a suite of educational audio and text content, all produced in-house. We aim to solve problems we know our users face when making investments.

    Our products have a huge impact on our users' lives. The more diverse ideas we can bring in from our team, the better we can serve our audience.

    Responsibilities:

  • Hands-on ownership of all B2C Performance Marketing activity across app and web globally (creative, strategy, planning, execution, reporting, optimisation)
  • Execute towards growth KPIs and play a pivotal role in scaling the business
  • Working with your manager, align the strategy and determine how best to scale new customer acquisition and optimise our CPAs towards efficiencies
  • Work with product, growth, engineering, and community teams to suggest new experiments and optimisations to improve acquisition funnels and activation
  • Partner with the in-house creative team to craft high performing and consistent creatives, while providing them with a key creative insights from previous tests
  • Maintain structured and scalable reporting, as well as follow up action points
  • Ambitiously launch, test and analyse new acquisition channels and tactics, reporting back to key stakeholders of successes and learnings (good or bad)
  • Drive B2B sales demand generation by leveraging insights from the sales team to identify key audience segments.
  • Develop and execute multiple campaigns across various B2B platforms to attract high-quality leads aligned with Ideal Customer Profiles (ICPs).
  • Provide comprehensive support to the B2B marketing team throughout the campaign lifecycle, including planning, execution, and reporting.
  • Additional projects and responsibilities - including but not limited to: staying informed of platform updates and changes, researching new advertising opportunities and working on additional business projects;

    • About the candidate requirements

    To be successful in this role you will need (minimum experience / requirements)

  • It is essential that you have solid, hands-on experience in paid advertising across Facebook, TikTok, Apple Search Ads, Google and LinkedIn
  • You have demonstrated highly creative or even unorthodox ways of scaling campaigns and communicating the brand across various platforms
  • You are extremely data-driven and have high attention to detail. Google Analytics, Mixpanel or Amplitude proficiency is required.
  • You are an expert with MMPs like Appsflyer and SKAN Conversion Studio
  • You are obsessed with driving growth performance and ROI.
  • You have an entrepreneurial mindset with a strong ability to plan and execute.
  • Previous high growth startup - subscriptions, D2C or B2C FinTech experience is a huge plus
  • It is desirable that you have experience with other channels like Affiliates, Influencer Marketing, Display, Search, CRO.

    • Here's what sets Finimize apart:

  • You'll work directly with the founding team
  • You'll work with a team that has a strong track record
  • You'll make a big impact and an immediate contribution
  • You'll join a high-growth independent business fueled by the resources and experience of one of the world's largest investment firms
  • Park Street People

    Marketing Lead

    1 day ago

    Park Street People London, United Kingdom

    **A market leader in their industry is currently looking for a Marketing Lead to join their team in London on a full time, permanent basis.** · A standalone role, giving full autonomy to the Marketing Lead to execute the companies key strategy. · This is a fast paced start up env ...

  • BMS Performance Ltd

    Marketing Lead

    6 days ago

    BMS Performance Ltd London, United Kingdom

    £ £ per annum · City of London, London · Industry: Marketing · Date added: 17/03/2023 · The role of the Marketing Lead: · Our client, a leading global solutions provider based in London, is seeking a Marketing Lead to develop and implement the company's marketing strategy, with a ...

  • evlab

    Marketing Lead

    1 day ago

    evlab London, United Kingdom

    evlab is a SaaS analytics and asset management platform for the Electric Vehicle (EV) charging sector. · With the growing popularity of EV's and the UK's 2030 ban on non-EV car sales, EV charging creates a new challenge for real estate owners. evlab addresses this challenge by he ...

  • Vitrue Health

    Marketing Lead

    6 days ago

    Vitrue Health London, United Kingdom

    **Who we are** · Vitrue's mission is to eliminate musculoskeletal (MSK) pain for tens of millions of people and we need a world-class team to help us do it. For Vitrue to change how we treat musculoskeletal pain, we need to get it in the hands of millions of users which is why we ...

  • Cleveland Clinic London

    Marketing Lead

    1 week ago

    Cleveland Clinic London London, United Kingdom

    **Who are we?** · Cleveland Clinic is one of the leading providers of specialised medical care in the world, focused on providing clinical excellence and superior patient outcomes for almost 6 million patient visits per year across more than 200 locations. We employ over 65,000 c ...

  • QuantSpark

    Marketing Lead

    1 day ago

    QuantSpark London, United Kingdom

    QuantSpark transforms organisations through Analytics and AI. We supercharge high-value, complex processes to drive operational efficiency and profitability. As markets face greater disruption, we empower companies to realise their competitive advantage through data, strategic in ...

  • Springpod

    Marketing Lead

    5 days ago

    Springpod London, United Kingdom

    Springpod was born from our desire to transform the way young people take control of their future. We empower students to try different careers or university courses before they apply. Students can experience what it's like to be an engineer or to study an economics degree from t ...

  • Carhuna

    Marketing Lead

    1 day ago

    Carhuna London, United Kingdom

    Carhuna is on a mission to connect the world's car buyers, sellers & dealerships in an easy, secure and transparent way. As one of the first employees, this is an exciting role to develop and execute an effective marketing and brand communication strategy expanding Carhuna brand ...

  • Akkodis

    Marketing Lead

    6 days ago

    Akkodis London, United Kingdom

    **Job Title: Marketing Lead (Maternity cover)** · **Location: Remote, London, UK (1 day onsite a week)** · **Contract Duration: 12 Months** · **Rate: 40 GBP per hour, Inside IR35** · **Job Description**: · Role And Responsibilities: · - Align local employer brand priorities with ...

  • Space Ape Games

    Marketing Lead

    1 day ago

    Space Ape Games London, United Kingdom

    It's an incredibly exciting time here at Space Ape Games. We have projects at all stages of the development cycle, along with a fast paced environment that promotes genuine autonomy. We launched our exciting new music game, Beatstar, in 2021 and it has since gone on to be played ...

  • Clear Chain

    Marketing Lead

    6 days ago

    Clear Chain Battersea, United Kingdom

    We are a brand new property tech start-up looking for a part-time Marketing Lead to create and execute a launch strategy for our new brand and product that is set to disrupt the current workflow around property transactions. · As the Marketing Lead, you will be responsible for de ...

  • eFinancialCareers

    Uk Marketing Lead

    6 days ago

    eFinancialCareers London, United Kingdom

    The client are looking for an interim UK Marketing Lead at to provide maternity cover for our UK business. You will be the strategic marketing lead for their largest business, and be accountable for all marketing initiatives and campaigns to drive new business,enhance client enga ...

  • Harnham

    Lead Marketing Analyst

    1 day ago

    Harnham London, United Kingdom

    **Lead Marketing Analyst · Up to £65,000 · London (2 days a week in office)** · **Company Overview** · Harnham is working exclusively with a British retailer on a Lead Marketing Analyst. They've recently invested a lot into developing their data architecture and now they are putt ...

  • GetAgent

    Performance Marketing Lead

    6 days ago

    GetAgent London, United Kingdom

    GetAgent is the first port of call when looking to sell your home. Where buyers go to Rightmove, sellers go to GetAgent. Best known as the estate agent comparison site, we help over 15,000 homeowners a month find the best estate agent in their area. · With a friendly team of over ...

  • Harnham

    Lead Marketing Analyst

    1 day ago

    Harnham London, United Kingdom

    **Lead Marketing Analyst** · **£70,000 - £80,000** · **LONDON** · An exciting opportunity for a Lead Marketing Analyst to join an innovative tech start-up · **THE COMPANY** · This company provides its customers with an innovative solution to their marketing needs. Utilising some ...

  • Guider

    Marketing Growth Lead

    1 day ago

    Guider London, United Kingdom

    We're looking for an experienced Marketing Growth Lead to join our growing marketing team in London from Q2 2023. · If you're ready to get stuck in, and love getting creative with your problem solving and marketing initiatives, then we want to hear from you You'll be a core and s ...

  • Irish Life

    Market Risk Lead

    4 days ago

    Irish Life London, United Kingdom

    **Location**:London, GB · - Potters Bar, GB**Company**:CLFIS Limited**Description**: · - Canada Life UK looks after the retirement, investment and protection needs of individuals, families and companies. We help to build better futures for our customers, our intermediaries and ou ...

  • FS1 Recruitment - Marketing, Digital & Creative Recruitment

    Performance Marketing Lead

    6 days ago

    FS1 Recruitment - Marketing, Digital & Creative Recruitment London, United Kingdom

    **Performance Marketing Lead** · **Location**: Remote · Our fast-growing client is currently seeking a Performance Marketing Lead to join their team on a permanent, full-time basis. The successful Performance Marketing Lead will be driving the performance across one of our client ...

  • Tesla

    Market HR Lead

    1 day ago

    Tesla London, United Kingdom

    Tesla participates in the E-Verify Program · What to Expect · - The Market HR Lead will lead the HR Partnering and Advisory team and people strategy across market, working in close partnership with the Market Leader. You will be all about the details, best practices, knowing what ...

  • Head Office

    Digital Marketing Lead

    1 week ago

    Head Office London, United Kingdom

    **At a glance**: · - ** Salary range - The budgeted salary range for this role is set at £69,300 - £90,000** · - ** Contract type - This position is a 6 month Secondment/Fixed Term contract until October 2024** · - ** We know flexible working is important to you, and it is import ...