- Provide excellent customer service and end-to-end support to our agencies in collaboration with the Account Strategist and become an advisory point of contact.
- Develop your Books of Business and focus on most impactful opportunities to drive revenue & product expansion.
- Educate Agencies on Criteo's technology across channels and devices.
- Optimize accounts to improve performance for the advertiser and action growth opportunities to maximize revenue and margin.
- Analyze a wide range of performance metrics and KPI's to identify personalized solutions on a client level and make sure client goals are reached.
- Create personalized decks and presentations to drive quarterly meetings.
- Data-driven internal reporting.
- Help Criteo build and execute our agency strategy, including working with your agencies to join Criteo's new Certified Partner Program and other key agency initiatives.
- Provide operational, efficient & accurate campaign delivery recommendations.
- Work with Account Strategists on reporting and account optimizations.
- Technical implementation of ad campaigns with clients' KPI's in mind.
- Proactively evaluate, analyze & troubleshoot campaigns, anticipate main seasonality trends, identify, and follow up on any ongoing issues.
- Ability to take insights from various data sources to inform campaign recommendations and contribute to whole strategy.
- House updates: opportunities on new solutions & contacts.
- Internal administrative tasks: submit, request & follow up with support teams (Finance, AX, TS, Products.)
- Campaign management experience in AdTech or Media Agency.
- Good understanding of online ad serving concepts (CPM/CPA/RTB/ROI), video, mobile, RTB, programmatic buying.
- Familiarity with programmatic and DSP platforms.
- Experience with VAST/VPAID/HTML5 ad formats.
- Ability to troubleshoot and drive resolution from ad calls and responses.
- Strong technical writing skills and ability to convey technical concepts in a way that is easy for clients and non-technical partners to understand.
- Motivated self-starter, with solid customer service experience and a consultative mindset.
- Works well in a close-knit team, instinctively shares product insights and documents new information.
- Ability to build strategies and action plans.
- Ability to work with different stakeholders. (internally & externally)
- Great understanding of client's and team's needs. Will need to stay in touch with industry evolutions and standards as well.
- Strong communication and experience upselling solutions to benefit clients.
- Project management skills as it will require a lot of co-ordination.
- Always looking at creative ways to get to our objectives and beyond.
- Strong creative skills to come up with innovative ideas and prepare adapted decks for AS meetings.
- Team player / Proactively shares beyond Agency EMEA team.
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UK Campaign Manager - London, United Kingdom - Criteo
Description
What You'll Do:
The Campaign Manager is responsible for ensuring the successful implementation and execution of digital advertising campaigns across a group of agencies. You will work closely with stakeholders both internally (Account Strategists) and externally (Media Agencies) to see campaigns through from planning stages to post-campaign reporting and analysis of performance.
Your tasks will include :
Who You Are: