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    CRM & Database Executive - London, United Kingdom - Global Banking School

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    Description

    ROLE PURPOSE:

    The CRM Manager is responsible for leading and overseeing the strategic implementation, management, and optimization of the Zoho CRM platform within the organization.

    This role plays a critical part in driving customer relationship management excellence, improving sales and marketing processes, and enhancing overall customer engagement.

    ROLE and


    RESPONSIBILITIES:

    CRM Strategy Development:
    Support in developing and implementing a comprehensive CRM strategy aligned with the organization's goals and objectives.

    Zoho CRM Implementation:

    Support the design, configuration, and customization of the Zoho CRM platform to meet the specific needs of the business.


    Data Management:
    Oversee data quality, integrity, and hygiene within the CRM system, ensuring accurate and up-to-date customer information.

    User Training:
    Provide training and support to CRM users to maximize their efficiency and effectiveness in using the platform.

    Reporting and Analytics:
    Create and manage dashboards, reports, and analytics to provide insights for decision-making and performance tracking.

    Integration:

    Collaborate with other teams and departments to integrate Zoho CRM with other software systems and tools, such as marketing automation and sales tools.


    Workflow Automation:
    Support, develop and optimize workflows and automation rules to streamline processes and improve efficiency.

    Security and Compliance:
    Ensure data security and compliance with relevant regulations (e.g., GDPR) within the CRM system.

    Performance Evaluation:

    Track and measure the performance of the CRM system against key performance indicators (KPIs) and make necessary adjustments to improve its efficiency and effectiveness.


    Vendor Relations:

    Maintain a strong relationship with Zoho as a software provider and keep up to date with new features and updates.



    Essential Skills and Experience:
    Bachelor's degree in business, IT, or a related field
    Proven experience in implementing and managing Zoho CRM or a similar CRM platform
    Strong understanding of sales and marketing processes and strategies
    Excellent project management skills
    Knowledge of data analytics and reporting tools
    Proficiency in CRM customization, configuration, and automation


    Preferred Skills:
    Zoho CRM certification
    Experience with Zoho One and other Zoho suite applications
    Knowledge of CRM best practices and industry trends
    The postholder will also be expected to demonstrate their commitment:

    to GEDU's values and regulations, including equal opportunities policy.

    the GEDU's Social, Economic and Environmental responsibilities and minimise environmental impact in the performance of the role and actively contribute to the delivery of GEDU's Environmental Policy.

    to their Health and Safety responsibilities to ensure their contribution to a safe and secure working environment for staff, students, and other visitors to the campus
    This role is noteligible for sponsorship.
    #LI-Onsite
    #indeedApril
    #J-18808-Ljbffr

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